PlacePop Releases Virtual Loyalty Card Application for Android Smartphones

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Android Application Lets Businesses Engage Mobile Consumers With Virtual Loyalty Cards Tied To Real Rewards

Scan this barcode using your Android barcode reader to download PlacePop.

PlacePop provides a way for consumers to collect a virtual loyalty card for every place they visit, to share places with their friends on Facebook and Twitter, and to discover the places their friends like to go.

PlacePop – a mobile application that provides a virtual loyalty card to replace paper and swipe cards for local businesses – is now available for Android phones. This free application can now be used on any iPhone or Android handset worldwide.

PlacePop provides a way for consumers to collect a virtual loyalty card for every place they visit, to share places with their friends on Facebook and Twitter, and to discover the places their friends like to go. PlacePop’s virtual loyalty cards work just like the paper “punch cards” that businesses commonly use to track purchases, but these “virtual” cards are powered by GPS-enabled check-ins on a mobile phone, instead of stamps or punches.

By using PlacePop to record their visits to certain businesses, consumers earn stamps for their cards, and start to upgrade through higher levels of loyalty status: Bronze, Silver, Gold and Platinum. Business owners can use PlacePop’s simple online tools to set up their loyalty program, and choose at what status levels they want to reward their customers.

PlacePop’s free Android app offers the following core features:

  •     Collect virtual loyalty cards for any place in the world
  •     Check in when you visit to earn bronze, silver, gold and platinum cards
  •     Share places, photos and notes with your friends

A video tour of the app is available here: http://www.placepop.com/about/tour

To download PlacePop for free on any Android Phone, search for “PlacePop” in the Android Market. PlacePop is also available for iPhone. Learn more about PlacePop for businesses and consumers at http://www.placepop.com.

About PlacePop:
PlacePop is based in Silicon Valley and is founded by former executives that pioneered social networking and built user audiences on these networks that in aggregate exceeded 100 million. PlacePop is focused on building mobile, web-based affinity marketing platform for brands and businesses combined with an engaging and useful location-based social app for consumers.

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Julia Graham
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