Digital Signage Reduces Operational Costs for Russian Council of the Federation

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Working with Scala Certified Partner Dismart, the Council installed a five-screen digital network that not only increased its efficiency for information and news distribution, but also helped reduce expenses associated with paper and printing.

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The Council of the Federation in Moscow has launched a digital signage network powered by Scala to modernize its internal communications. Working with Scala Certified Partner Dismart, the Council installed a five-screen digital network that not only increased its efficiency for information and news distribution, but also helped reduce expenses associated with paper and printing.

Dismart chose Scala 5 as the best software solution to meet the Council’s digital signage needs. The Council currently uses Scala Content Manager and Designer for content development and translations, and it uses three Scala Players to broadcast the news and information. To capture the largest possible audience, the Council installed screens in high-traffic areas, including near elevators, in the restaurant and outside the conference hall.

The screens provide timetable information regarding meetings and the discussion topics of the meetings, the decisions that were made during the meetings, news from the Council of the Federation, and general news items from around the country and the world.

Moving forward, the Council is exploring adding an emergency alert component so that the digital network can also operate as a crisis center, providing senators and government workers with up-to-date information in case of urgent situations.

The Council’s strategy to switch from paper to digital communications has had two positive effects on the Russian Parliaments image. It is setting a good example of executing a cost-effective communication policy that preserves public funds, and it is contributing to the environmental protection of Russia by moving away from using paper as the Council’s main communications medium.

For more information abut the digital signage installation at the Council of the Federation, please read the case study at http://www.scala.com/news/studies/russianparliament.

About Dismart
The Dismart Company, founded in 2004, specializes in delivering digital signage solutions to companies and public institutions. Using the very latest achievements in display and networking technology, Dismart offers full service to clients. We work out and install the software, provide technical support, train personnel to work with software more efficiently to get the most investment return, and design and install the content. Dismart cooperates with various software and hardware manufacturers in the field of digital display to ensure we deliver the best fit for our clients. Our clients include MICHELIN Russia, Russian News and Information Agency Novosti, air company KD Avia, IMTV Company (Ramstor retail network and BP filling stations), Samohval retail network, Mobil-TV (wireless advertising and information system in the surface transport facilities in Moscow region), The Gallery Company (Mega, Europark trade centre) and many others.

About Scala
Driving more than 500,000 screens worldwide, Scala is a leading global provider of digital signage and advertising management solutions. Scala is the world’s first connected signage company, offering the leading platform for content creation, management and distribution in digital signage networks and the first unified platform for advertising management of both traditional and digital signage networks. The company's digital signage customers include Rabobank, IKEA, Burger King, T-Mobile, Virgin MegaStore, Warner Brothers, The Life Channel, Rikstoto, Repsol, NorgesGruppen, Audi, ECE Flatmedia, Kaufhof (Metro Group) and thousands more. Advertising management customers include CBS Outdoor, Clear Channel Outdoor and Magic Media, among others. Scala is headquartered near Philadelphia, USA, and has subsidiaries in Canada, The Netherlands, France, Norway, Germany and Japan, as well as more than 450 partners in more than 60 countries. More information is available at http://www.scala.com.

©2010 Scala, Inc. 350 Eagleview Blvd. Exton, PA 19341. Scala and the Exclamation Point Logo are registered trademarks of Scala.

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Harry Horn
Scala Inc.
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