Fodor’s Travel Announces Mobile Apps for New York City, San Francisco, London, Rome and Paris

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Fodor’s Travel, the foremost leader in travel guidance, announces the sale of five mobile apps for iPhone and iPod Touch featuring uniquely intuitive navigation of Fodor’s recommendations, reviews and content. These apps break from the marketplace standard, offering more than a straight translation of traditional guidebook content and layout—users can slice, sort, and choose a property based on neighborhood, cuisine, activity, or proximity.

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“Today’s traveler wants to walk in Chelsea and find the best BBQ, shopping, museums within a few blocks while also planning their evening in the Upper East Side—all at the touch of a finger and all with the assurance of a trusted partner in travel."

Fodor’s Travel, the foremost leader in travel guidance, announces the sale of five mobile apps for iPhone and iPod Touch featuring uniquely intuitive navigation of Fodor’s recommendations, reviews and content. Created in collaboration with Square One Mobile, a Canadian based developer, Fodor’s apps are available to New York City, San Francisco, London, Paris and Rome.

These apps break from the marketplace standard, offering more than a straight translation of traditional guidebook content and layout. Fodor’s has specifically curated its apps to provide info in a logical sequence—mimicking how travelers actually travel. Access to information can be determined by both the traveler’s location and specific interests—users can slice, sort, and choose a property based on neighborhood, cuisine, activity, or proximity.

“Today’s traveler wants to take a walk in Chelsea and find the best BBQ, shopping, museums, coffee shops within a few blocks while also planning their evening with friends in the Upper East Side—all at the touch of a finger and all with the assurance of a trusted partner in travel,” says Fodor’s Publisher Tim Jarrell. Each city guide features a complete and up-to-date round up of the best things to do and see including:

  •     Easy-to-navigate listings of restaurants, hotels, shops, nightlife and attractions, including Fodor’s Choice highlights, with multiple sort and search options
  •     Interactive maps allow users to filter nearby listings by activity, shopping, lodging, restaurant and ‘What’s Nearby’
  •     Offline maps let travelers navigate without expensive data roaming charges
  •     ‘Bookmarking’ and ‘Field Notes’ features allow users to flag their favorite activities and input comments, recording their most memorable moments

“Developing content to be rapidly accessible, sortable and mappable creates a better user experience,” says Square One Mobile President Raffaele Freddi. “With these apps, the information travelers need while on-the-go is just a few taps away—and all in the palm of their hand.”

Fodor’s iPhone apps, allow travelers to feel like they have a local expert guiding them every step of the way. The apps will be offered at $3.99 for the first two weeks, and then priced at $5.99.

About Square One Mobile:
Square One Mobile is a Canadian-based software development company. With offices in Montreal and Vancouver, Square One is focused on the development of branded apps for mobile devices.

About Fodor’s Travel:
Fodor’s Travel, a division of Random House, Inc., is one of the world’s leading providers of travel information. Covering over 300 destinations worldwide, Fodor’s guidebooks and website, Fodors.com, have provided the most up-to-date, accurate information for travelers for more than seventy years. Written by a team of over 700 writers located around the globe, Fodor’s provides travelers with engagingly written, intelligently and accurately reported, and absolutely indispensable travel guidance.

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Meg Rushton
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