(PRWEB) October 6, 2010
After launching a dedicated website (http://www.meetmolly.com) for SHL’s latest auto injector Molly, a promotional video has also been tailored for this campaign and will be available through http://www.meetmolly.com and SHL’s YouTube channel.
The Molly video will be SHL Group’s first official promotional video with the objective to further illustrate the story and background behind the creation of this new auto injector and its revolutionary business model. Several key individuals including SHL’s CEO Roger Samuelsson and Executive Vice President Lucio Giambattista will be speaking in the video to provide their thoughts on Molly and how it offers a breakthrough concept both in its design and services offered.
A YouTube channel has also been created to provide a centralized source for all videos related to SHL and its devices. This will help give our existing and potential customers have a more in-depth understanding of SHL’s products, capabilities and services.
Steven Kaufman, Marketing Director of SHL Group, commented: “The goal of this promotional video and a dedicated video channel is to give those who wish to have a better understanding of SHL Group better access to the key information they need via different portals. By doing so, we can provide a more comprehensive overview of what SHL has to offer.”
The video and YouTube channel can be accessed via the following links: SHL YouTube Channel (http://www.youtube.com/user/SHLMedical) | Molly Auto Injector Promotional Video (http://www.youtube.com/user/SHLMedical)
About SHL Group
The SHL Group consists of three distinct companies: SHL Medical, SHL Healthcare and SHL Technologies. SHL Medical is the world's largest privately-owned designer, developer and manufacturer of advanced drug delivery devices (such as auto-injectors, pen injectors, and inhalers) for the world's leading pharmaceutical and biotech companies. SHL Healthcare is an established leader in providing patient lifting slings, beds and surfaces for homes and nursing homes throughout the world. SHL Technologies concentrates on the production of med-tech and industrial products, including precision neurosurgical devices and disposable catheters for urological applications.
Utilizing an ISO certified quality system the SHL Group manufactures in Asia with state-of-the-art facilities located in Taiwan and China. Design centers located in Sweden, Taiwan and the USA feed the company with intuitively designed medical products that help improve patient comfort and compliance. Over 1500 employees support the rapid growth of the SHL Group as a high-quality OEM/ODM manufacturer.
More information can be found from the company website: http://www.shl-group.com
SHL Media Contact
Steven R. Kaufman
+886 932 111 460