"This creates better service, more options and timeliness for the member to do what’s important for them financially.”
Albany, NY (PRWEB) October 6, 2010
Sunmark Federal Credit Union, a full-service, community chartered credit union serving those who live and work in Albany, Schenectady, Montgomery, Saratoga, Schoharie and Rensselaer counties, has created a mobile banking application for its membership.
The new mobile platform, officially launched on September 1st, has been created to address member’s needs in reaching out to their financial institution and expand the credit union’s service to additional audiences.
“Mobile banking is the next generation for the financial landscape,” said Sunmark Federal Credit Union New Media Specialist Ryan Hickman. “With mobile outreach, we are creating an environment that caters to the specific customer. This creates better service, more options and timeliness for the member to do what’s important for them financially.”
Featuring a completely new design based on member feedback, the mobile application includes new usability features, such as instant access to financial information and the ability to transfer funds and pay bills immediately. Mobile banking provides the members with the ability to use the application across a host of technology platforms, such as: cell phones with text messaging and mobile internet access, prepaid cell phones, BlackBerry devices, plus all Droid phones and iPhone devices.
The new mobile application allows Sunmark members to voice opinions about the credit unions products and services, access their personal information at faster rates and provide the convenience of accessing accounts while shopping, browsing the social media landscape or while they are at work. The mobile application also falls in line with the credit union’s additional outreach to its members through Facebook and LinkedIn access.
To learn more about Sunmark Federal Credit Union’s mobile outreach initiative, visit http://www.sunmarkfcu.org/mobile.
About Sunmark Federal Credit Union
Sunmark Federal Credit Union® is a full-service, community chartered credit union serving those who live, work, worship or attend school in Albany, Schenectady, Montgomery, Saratoga, Schoharie and Rensselaer counties in New York. Sunmark has assets of $400 million and serves more than 43,000 members and businesses. For more information, visit their web site at http://www.sunmarkfcu.org.