RelaxZen, Inc., Continues Rapid Growth in 2010

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Brand Exposure Ramps Up; Increases Momentum with Distributors, Retailers RelaxZen, Inc., the leading developer of relaxation products, will be exhibiting its products and meeting with retailers and distributors at the NACS Show 2010, Georgia World Congress Center, Booth # 6662.

NACS Show 2010 – RelaxZen, Inc., the leading developer of relaxation products, will be exhibiting its products and meeting with retailers and distributors at the NACS Show 2010, Georgia World Congress Center, Booth # 6662.

As the red hot category of relaxation drinks and supplements fast becomes a C-Store staple, RelaxZen continues to show dynamic, category-leading growth in 2010. Within a year of the company’s inception, RelaxZen’s products have achieved an international footprint, with availability in all 48 Continental U.S. states, Brazil and Canada.

Major retailers that have added RelaxZen’s DAY and NIGHT products in 2010 include Rite Aid (3,000+ stores), Duane Reade, Pilot Travel Centers, Walgreens, and Hess Express convenience stores, as well as a growing roster of regional grocery, C-Store, pharmacy chains, numerous single-store operations and specialty chains.

The company has also demonstrated a strong commitment to DSD during 2010, having entered into contracts with over a dozen major distributors, covering Maine to Virginia, North Carolina and Southern California.

In addition, in December, 2009, RelaxZen launched its DAY FLIGHT and NIGHT FLIGHT versions, the first ever liquid supplements specifically formulated to reduce travel stress, while helping fliers to fall asleep and wake up refreshed on red-eye and long haul flights. Conveniently, RelaxZen’s sleek, 2.5oz tapered bottles are TSA compliant and have no problem passing through all airport security checkpoints. As of October 2010, RelaxZen is available at eight major international airports, including Miami, Boston Logan, Philadelphia, Newark, Dulles, Chicago – O’Hare, Orlando, and Hartsfield-Jackson Atlanta.

RelaxZen products are uniquely formulated with natural herbs and vitamins. The proprietary formula in RelaxZen DAY reduces stress, increases focus and alertness, while RelaxZen NIGHT promotes sound and restful sleep.

“No longer a novelty, the relaxation category really has come into its own in 2010, and RelaxZen has led the way,” says Brent Sonnek-Schmelz, the Chief Zen Officer. "Coming into the NACS Show 2010 caps a year of great accomplishments for RelaxZen,” added RelaxZen Chief Relaxation Office Nick West.

About RelaxZen, Inc.
Based in Shrewsbury, New Jersey, RelaxZen, Inc. is the company behind RelaxZen™ (http://www.relaxzenshots.com), a leading brand of relaxation products. RelaxZen™ products are designed to calm the soul, relax the body and focus the mind. RelaxZen™ is the only relaxation product line found in multiple channels: convenience stores, groceries, pharmacies, hotels, fitness centers, airports, travel centers and other fine specialty stores.

Editor’s Note: RelaxZen is a dietary supplement and conforms to all standards set forth by the FDA’s Dietary Supplement Health and Education Action (DSHEA). The FDA has not evaluated these claims. RelaxZen is not intended to diagnose, treat, cure or prevent any disease.

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Brent Sonnek-Schmelz * Chief Zen Officer
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