Albuquerque, NM (PRWEB) October 8, 2010
BoomTime, an Albuquerque-based e-commerce and online marketing provider serving local and independent business across the nation, has released BoomTime Deals, group deals that small businesses run themselves. Providing an alternative to sites like Groupon, which charge a 50% commission rate to bring heavily-discounted clientele to businesses, BoomTime Deals use intelligent discounting principles to deliver the new clients, and profits, to small businesses.
What exactly does that mean? BoomTime Deals deliver the power of group promotion, keep the small business in full control, and save them 94% on each promotion.
Why is that different? Not only do most businesses lose on every promotion they run through the most famous group deal powerhouse, they risk devaluing their brand to boot, a high premium to pay for clients who return only 22% of the time, per Groupon's own statistics.
With BoomTime Deals, businesses have complete control over the deal, the minimum to sell for the deal to 'tip', the maximum they wish to sell, the discount percentage, terms and conditions, and the timing. By leveraging existing clients to get new clients, using email and social media for viral marketing that reaches clients' friends and followers.
BoomTime Deals produce an increase in long-term clients by selling intelligently discounted deals to a targeted demographic, as opposed to group deal websites, which attract discount seeker that result in a low retention rate. And then, group deal websites will turn around and feature another competitive business right after yours, which simply perpetuates the cycle.
BoomTime helps small businesses compete online, and has to date facilitated over $85M in online transactions for local and independents. The BoomTime platform encompasses all aspects of online marketing, with BoomTime Deals, Dynamic Websites, Instant Gift Certificates, email marketing and social media included with their services.