Hollywood Celebrates A New Kind Of Luxury

Oscar Generale Productions Hosts Private Dinner for Launch of Shivaloka Soul Jewelry’s Most Exclusive Piece, The LifeMala™

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Mystic Living—The Principles of Vaastu for the 21st Century.

Los Angeles, CA (PRWEB) October 9, 2010

Oscar Generale, owner of Oscar Generale productions, is hosting a private dinner for 30 close friends and associates to promote Shivaloka’s most precious necklace, the LifeMala™. The dinner will take place at Oscar Generale’s private residence in the Hollywood Hills from 8:00 – 11:00pm. The guests will have the opportunity to speak directly with Swathimaa, Founder and Designer of Shivaloka Soul Jewelry™, and Raymond Prohs, Co-founder and Director of Marketing & Sales, about the LifeMala™, a one-of-a-kind sacred accessory that is created specifically for each individual who wears it.

Founded in 2009, Shivaloka Ltd is a Bali-based jewelry company that has quickly gained an international celebrity following. Using holy power beads – genuine rudraksham beads carefully sourced in India, Indonesia and other parts of Asia – Shivaloka combines handcrafted exquisite designs with the finest precious and semi-precious healing gems. Since ancient times, these objects of immense power have adorned India’s holy men and women. Each design is created after long periods of meditation and every piece is blessed to further empower the holy beads.

Shivaloka proudly provides indigenous artisans in Bali financial security and aid in the perpetuation of their craft. In addition, a portion of the profits goes to charities around the globe directly aiding the poor. Shivaloka’s founder and CEO, Swathimaa, is passionate about Shivaloka’s mission and charitable contributions. Conscious accessorizing, especially with the LifeMala™, produces sublime energy and positive changes for each individual who wears it against his or her skin.

Swathimaa is the creative and visionary force behind Shivaloka. She was born in Berlin and has spent the majority of her life traveling the world. One of India’s most respected saints, Sri Kaleshwar, blessed Swathimaa, allowing her the great privilege of being one of his senior students and trained her directly to become a powerful healer and spiritual teacher. While in India, she received the knowledge of the true power of sacred objects and their uses. Raymond Prohs, Shivaloka’s director of sales and marketing, is an impressive scholar and lecturer of the Vedas, a powerful healer and author of “Mystic Living—The Principles of Vaastu for the 21st Century.” Raymond and Swathimaa met on her first day in an Indian ashram where he had been living and studying. Their powerful connection inspired them to collaborate, ultimately creating Shivaloka Soul Jewelry™ in order to share the sacred Rudraksha with the world. For the first time in Los Angeles, Swathimaa and Raymond are presenting Shivaloka’s most powerful accessory, the LifeMala™, a custom-designed necklace that is made according to an individual’s Vedic birth chart.

Oscar Generale is a native of Turin, Italy and a master in the art of linking the most important companies in the world with high profile Hollywood stars. By providing international celebrities with the most prestigious brands of products, he has founded one of the most successful product placement operations in the entertainment industry.

The LifeMala™ dinner will demonstrate exclusive pieces of jewelry that at once embrace style and dramatically increase the power, grace, and abundance in life.

For more information, please visit Shivaloka’s website: http://www.omshivaloka.com

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