San Francisco, CA (PRWEB) October 11, 2010
Overtone®, Inc., announced today that it will exhibit the OpenMic® advanced customer listening platform and serve as a Silver Sponsor at the Forrester Consumer Forum 2010, October 28-29, at the Hilton Chicago in Chicago, IL.
Attendees are invited to visit booth #310 to discover how Overtone’s OpenMic customer listening platform enables consumer brand companies to better understand the voice of the customer and deliver on their brand promise. Overtone representatives will explain how the volumes of online discussions from social networks and direct to company feedback platforms, that are rich in consumer insights, can help companies make strategic decisions to improve the overall consumer experience.
About the Forrester Consumer Forum
Whether you are running an online-only firm or one business unit of a global firm, Forrester’s Consumer Forum 2010 will provide specific answers to the critical issues of consumer change and empowerment that are confronting all consumer-facing companies today. The time to unleash your employees and transform your company is now, and this Event will showcase ideas, best practices, and case studies to help you do it.
OpenMic Advanced Customer Listening System
OpenMic automatically collects relevant content about a brand, analyzes all comments, and reports consumer sentiment, topic trends, emerging alerts, and root-cause relationships through an on-demand web application. Using interactive dashboards and reports, OpenMic customers are able gain accurate insights from thousands or millions of comments to drive strategic decisions and take immediate action with contextualized customer responses and routing to CRM systems.
Overtone, Inc. provides an advanced customer listening solution that out-performs simple social media monitoring for many of the world’s leading consumer brand companies including Microsoft, Yahoo!, and Continental Airlines. Overtone’s OpenMic delivers actionable customer insights from unstructured customer-generated content gathered from social networks and direct to company feedback enabling strategic decisions and intelligent action. Overtone is funded by top-tier venture capital firms Dolphin Equity Partners and ABS Ventures. For more information, visit http://www.overtone.com
Overtone and OpenMic are registered trademarks of Overtone, Inc.
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