Fathom SEO Vice President to Speak at Internet Marketing Conference

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The University of Toledo is hosting its Second Annual Internet Marketing Conference. Speakers will offer critical insights into the benefits of using Internet marketing tools in today’s challenging economy. Fathom SEO’s Vice President of SEO will speak about the direct advantages of implementing search engine optimization.

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Successful Internet marketing never happens on accident. Through this presentation, we’ll show companies what they can do to increase their online presence and turn visitors into customers.

For the second year in a row, the University of Toledo will present its Internet Marketing Conference, and one of the speakers will include the VP of SEO at Fathom SEO, Tracie Roberts. The conference will be held on October 12, 2010, from 7:30 a.m. to 11:45 a.m. in the new College of Business Administration’s Savage and Associates Complex.

In today’s difficult economy it is more important than ever for companies to find new ways to generate revenue. This unique program at the University of Toledo will offer attendees the opportunity to hear from experts in the Internet marketing field. Fathom SEO’s Roberts has been with the company since it began, and boasts more than 12 years of practical experience in the industry.

Roberts’ expertise lies in operations and client relationships as they relate to website development and all facets of online marketing. In her presentation, Roberts will discuss the benefits of search engine optimization and search engine marketing. The second half of the event will cover topics related to Web analytics and social media monitoring.

“Successful Internet marketing never happens on accident,” Roberts said. “Through this presentation, we’ll show companies what they can do to increase their online presence and turn visitors into customers.”

Other speakers at the event will include Tim Langhorst from ProMedica, Carrie Bell from Google, and Michael Temple of Temple Development. The conference is designed to allow attendees to connect and possibly partner with Internet marketing firms and vendors that will be present in the Exhibition Room throughout the day.

To learn more about the Internet Marketing Conference, contact the University of Toledo’s College of Business Administration, or visit http://www.utinternetmarketing.utoledo.edu/index.htm

About Fathom SEO

Fathom SEO is a leading search engine marketing firm based in Cleveland, Ohio. It was named one of the Top 20 Search Engine Marketing Agencies in the United States by Advertising Age magazine and was recently included on Inc. 500’s List of Fastest-Growing Companies. Services include Search Engine Optimization, Website Video Production Management and Marketing, Pay-Per-Click and Opt-in Email Marketing.


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Dan Martello
Fathom SEO
216-369-2220 ext. 216
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