Guatemala (PRWEB) October 14, 2010
The Guatemalan Exporters Association – AGEXPORT- with over 25 years of existence, has significantly contributed to the economic growth of Guatemala through the promotion of its exports. In order to continue this trend, AGEXPORT is now further diversifying its reach from the promotion of Guatemalan goods to the promotion of services for export, also known as “outsourcing”. Relevant outsource segments available in Guatemala include Call Centers & BPOs, Software, Development and Digital Content, Sustainable Tourism, Laboratories and Medical Tourism.
“In order to remain competitive, companies worldwide are constantly searching for ways to further reduce costs and improve productivity; and outsourcing of services has become an essential practice to achieve these goals. Furthermore, the global outsource industry has grown between 20% and 30% annually in recent years. Taking these trends into account along with Guatemala’s availability of well qualified, affordable skilled labor, AGEXPORT is now actively promoting Guatemala as a first-class global outsourcing provider,” said Carlos Amador, President of AGEXPORT.
With a heavy focus on quality and reliability, international clients are increasingly demanding Guatemalan outsourcing services in a number of areas including: customer and back office support, call centers, data entry, software development, digital content production, conventional and alternative medicine, anti-aging treatments, thermal spas, laboratory analyses and sustainable-tourism.
“Guatemala offers key competitive advantages to be chosen as a first-class outsourcing provider including a modern, robust, fiber optic infrastructure with 99.89% redundancy, three mobile phone operators with a 90%+ mobile phone market penetration, 19 local network operators, lower development costs, GMT (UTC)-6 time zone and a highly educated, bilingual and trained labor force with computer languages,” shared Virgilio Cordon, Director of Guatemala’s Trade and Investment Office.
To address this market opportunity, AGEXPORT recently formed the Information Technology and Communications Sector – TICS – bringing together leading members of Contact-Centers & BPO’s, Software and Content Development sectors, to ensure a unified promotion effort of services abroad. Furthermore, AGEXPORT sponsors the bi-annual “SERVICE SUMMIT” Conference; one of the leading regional events of its kind. The 2009 Service Summit had over 60 International Companies participating and received very high marks from them for the level and quality of services they discovered in Guatemala.
Following are some key comments:
“Rich representation of top Guatemalan companies / service exporters. All in all - a great conference and from my perspective, a surprisingly strong set of players/offerings related to the software sector.” -- Alexander Bloch / CEO IBM New York.
“Guatemala has all the necessary ingredients: infrastructure, country support, wide healthcare provider participation and quality people, to make it one of the top destinations for the Medical tourism market.” -- Jessica Johnson / Medical Tourism Association.
The next Guatemalan Service Summit will be held on September 29-30 of 2011 and over one hundred buyers are expected to attend along with top exporters of services from other Latin American Countries. Prior to Service Summit, on the September 28, 2011, Guatemala will host the Latin America, Caribbean and Spain Information Communication Technology Assembly.
The Guatemalan Exporters Association – AGEXPORT - (http://www.export.com.gt), is a private non-profit entity, established in 1982; that represents, promotes and develops non traditional exports of Guatemalan companies. It provides high level assistance services to the exporters, serving the business community at-large in international trade activities and investments, whether in Guatemala or abroad. AGEXPORT represents dynamic and innovative Guatemalan entrepreneurs that participate and compete in world markets, and also those companies preparing to export. Its vision is to "Develop Guatemala as a world exporter" through the promotion of exports based on competitiveness; thus contributing to the economic and social development of Guatemala.