Halogen accomplishes successful marketing solutions by highlighting socially engaging material, like our weekly community recipe contests and video cooking lessons
San Francisco, CA (PRWEB) October 14, 2010
Halogen Network, the leading digital media network for premium audience engagement, announces the launch of The Halogen Food Channel. Halogen has hand-selected more than 200 elite publishers to create a platform for prestige brands to engage with an affluent, influential audience. JamieOliver.com, Food52, The Foodie Blog Roll, Good Bite, Cookstr, and Chef Talk represent several of the exclusive publishers in this channel. The Halogen Food Channel boasts the 5th largest foodie audience on the web with 6.5 million unique visitors, and is led by chefs revolutionizing the culture of food.
"Our Food Channel exclusive publishers are some of the most credible and fastest growing publishers in the food world. We are making it easy for brands to tap into the passion and engagements of these communities", said Gregory Shove, Founder and CEO of Halogen Network.
"Halogen executes custom integrated brand marketing programs including product sampling, recipe sponsorship, and video based campaigns," says Alexa Proctor of JamieOliver.com, one of Halogen's exclusive publishers.
"Halogen accomplishes successful marketing solutions by highlighting socially engaging material, like our weekly community recipe contests and video cooking lessons," says Merrill Stubbs of Food52.com, another anchor publisher.
The Halogen Food Channel delivers innovative and scalable marketing solutions by combining high impact display with branded content integration and social media extensions.
For additional information on The Halogen Food Channel, please contact Hadley Barrett at hadley.barrett(at)halogennetwork(dot)com.
About Halogen Network
Halogen represents a collection of hand-selected sites where people of influence and affluence frequent for lifestyle and business information. Unique relationships with our publishers translate into custom advertising opportunities for premium brands that align values with a receptive, targeted audience. Our advertising solutions deliver scale and efficiency on a trusted platform that protects brand integrity. Advertisers on the Halogen Network in the last six months include MasterCard, Chase, Delta Airlines, Mercedes-Benz, Citibank, BMW, Best Buy, and more than 50 other prestige brands.
About Jamie Oliver
The online home of celebrity chef and TV star Jamie Oliver, this online community features a collection of original videos, recipes and photos to provide 'better food, better life' for everyone.
About Food 52
Authored by the former New York Times Food Editor, the site hosts weekly recipe contests spotlighting different food categories