The Box Seat® Revamps Its Web Presence

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The Box Seat®, the innovative, lightweight events seat and portable billboard from WHO International, has launched a new website. The Box Seat® is a great way for companies and organizations to promote their product or message at outdoor events, from college football games to concerts.

Home décor and designer gift retailer WHO International has recently launched a new website dedicated to one of their most innovative products, The Box Seat®. The new site, located at, showcases the unique marketing oppurtunities offered by The Box Seat®, a recylable, portable and lightweight event seat.

Lisa Henry Holmes, CEO and founder of WHO International, developed The Box Seat with her father Glen Henry, an avid sports fan. She spoke recently about what The Box Seat team hopes to accomplish with the help of their new site.

“The Box Seat is a product that truly makes an impact when you see it – so I’m hoping the website will truly capture all of the unique ways companies and organizations can effectively promote their products and services in a variety of settings.”

The Box Seat has already been featured at numerous major sporting events throughout the country, from the Rock n' Roll Marathon Series to NASCAR and PGA events. WHO International worked with Scottsdale design firm Zenuity to create a site that both displays a few The Box Seat's recent success and promotes the unlimited marketing potential the product offers.

“We have had unbelievable results with The Box Seat at many recent events,” said Lisa Henry Holmes. “Our company is rapidly expanding so the website will assist with new local and national business. I want a potential client to be able to go to the website and completely understand every aspect of our company and our product – from The Box Seat being a patented product you can’t get anywhere else to my dad’s spinal cord injury and our company giving the net proceeds back to The Christopher and Dana Reeve Foundation.”


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