Based on the tremendous success we have had in the United States, this expansion into the Canadian market is a direct reflection of the growing demand for superior odor-fighting products
Bloomington, IL (Vocus) October 19, 2010
Canada now has a new weapon in the fight against dirt and odor, as ARM & HAMMER® vacuum accessories launch at Walmart this fall. Made to fit nearly any vacuum brand and model, ARM & HAMMER vacuum bags and filters remove pet dander, mold spores, dust and other allergens while using the odor-fighting power of baking soda to quickly and naturally remove most household smells.
“Based on the tremendous success we have had in the United States, this expansion into the Canadian market is a direct reflection of the growing demand for superior odor-fighting products,” said Leiah Nhem, product manager for ARM & HAMMER vacuum accessories. “ARM & HAMMER products are known for providing natural and superior odor elimination, and we are thrilled to bring this benefit to homeowners who seek a cleaner indoor environment.”
ARM & HAMMER vacuum accessories make shopping easier with an easy-to-read packaging design, colour-coded by vacuum brand, along with an in-store product selector tool that matches vacuum models with accessories.
“The ARM & HAMMER vacuum accessories line provides an easier shopping experience, and also makes Walmart the best place to find vacuum accessories,” Nhem said. “Consumers can be confident in the choices they make at the store, and will be amazed by the results they see at home.”
The complete line includes the following:
- ARM & HAMMER vacuum bags and filters: 34 styles of vacuum bags and 22 styles of filters remove dirt and allergens, while eliminating odors caused by mold, bacteria and fungi that can linger throughout the home. The filters work by trapping small particles and allergens in the air through the vacuum during use, and the bags use the power of ARM & HAMMER® Baking Soda to eliminate smells from inside the vacuum during storage.
- Vacuum belts: With 14 different styles to fit a variety of popular vacuums, the vacuum belts are built strong to extend the life of the vacuum and keep it running smoothly.
ARM & HAMMER vacuum accessories will be available at Walmart stores throughout Canada, beginning in October 2010. In addition, consumers find more information at armhammervac.com/canada.
The ARM & HAMMER vacuum accessories line is manufactured by Electrolux Home Care Products, Inc., the producer of leading floor care brands Eureka and Electrolux, in partnership with Church & Dwight Co., Inc., owner of the ARM & HAMMER® brand.
About Electrolux® Home Care Products, Inc.
Electrolux Home Care Products, Inc. (EHCP) leverages consumer driven insight to manufacture and market innovative floor care products under its well-known Eureka and Electrolux consumer brands. The company also sells high-quality commercial products under its Sanitaire brand name and central vacuums made by its Electrolux Central Vacuum Systems division (formerly known as Beam Industries). EHCP is based in Bloomington, Ill., and is a part of The Electrolux Group. EHCP Canada is based in Mississauga, Ontario, and is a part of The Electrolux Group. Visit electroluxca.com, eureka.com, sanitairevac.com or beamcanada.com for more information.
About Church & Dwight Co., Inc.
Church & Dwight Co., Inc. manufactures and markets a wide range of personal care, household and specialty products under the ARM & HAMMER trademark and other well-known brand names.