Portland, OR (PRWEB) October 26, 2010
Responding to customer demand, Dassant is pleased to announce the arrival of a new product to their baking mix family – Dutch Chocolate Chocolate Chip Cake Mix.
“We asked customers what they want, and chocolate cake was the overwhelming response. It was the one thing missing from our product mix,” says Dassant Founder Scott MacCaskill. “We were enthusiastic to respond to the customers’ requests for chocolate.”
Like the other products in Dassant’s line, the new mix is made with quality ingredients. Premium Dutch cocoa blended together with rich mini chocolate chips, creating a delectable cake mix that is irresistible for chocolate lovers.
“We took some time developing this product. We wanted it to have the highest quality ingredients available. We are confident our customers will love this mix as much as they love our Truffle Brownie, Vanilla Bean Cake and Classic Beer Bread mixes,” adds MacCaskill.
Unlike other cake mix brands on the market Dassant brand focuses on simplicity. With just three added ingredients, anyone can mix up this chocolate cake in a short amount of time. At half the price of other more complicated mixes, Dassant Dutch Chocolate Chocolate Chip mix is an exceptional value.
Dassant goes even one step further to help customers stretch their grocery dollars. Not only are the unique mixes easy-to-make, but also they can be made in many creative ways.
“A customer may be surprised to learn they can make this chocolate cake in multiple ways, in addition to the snack cake recipe. We like the fact that our products are versatile, as it creates a better value for the customer,” says Diana Michelsen, VP of Sales for the company.
Customers can refer to dassant.com for unique recipes and creative ideas on how to serve their mixes. New recipes for the chocolate cake mix include S’more and Root Beer Float Cupcakes.
Dassant has been developing quality baking mixes since 1980. Dassant baking mixes are flavorful treats with a conscious focus on today’s lifestyle; easy-to-make products made with premium ingredients, taste as if they were made from scratch and provide exceptional value. From cakes to brownies to quick breads, Dassant baking mixes provide quality, convenience and satisfaction.