UK Firm Launches SAVI - World's First Video Explorer

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Skyworks Ltd., the company behind the BBC walks programmes with Julia Bradbury and Dan Snow, today launches SAVI - a unique video explorer website that gives access to video microclips covering over 1300 points of interest in the UK - all shot from the air by helicopter using a gyroscope-stabilised camera system. It is to the best of our knowledge the only such service to exist anywhere in the world. Users can view these clips online, but what makes SAVI so special is that you can also combine the SAVI clips with your own pictures and video.

We believe this is the first time anyone has combined this depth of aerial video content in this way

Today sees the launch of a new web service called SAVI - http://www.i-savi.com - which features over 1300 clips of UK points of interest – all shot from the air by helicopter using a gyroscope-stabilised camera system. It is to the best of our knowledge the only such service to exist anywhere in the world.

Users can view these clips online, but what makes SAVI so special is that you can also combine the SAVI clips with your own pictures and video.

The easiest way to do this is by sending a SAVIcard (there is special web page for doing this from your smartphone). Simply choose your location, upload your photo or video and a text greeting, and a fully edited card, complete with music, is automatically edited and sent to your friends and family or posted to Facebook.
SAVI has attracted the attention of some key players in creative technology. The SAVI project won a grant from the UK Technology Strategy Board, and SAVI has also attracted funding from Nokia and Adobe Systems Inc. to build an app for Nokia devices (this will be available in a few days).

SAVI is the brainchild of Skyworks Ltd., a leading helicopter filming company and aerial archive. Skyworks are also the makers of Wainwright Walks, Railway Walks and other Walks programmes on the BBC, with presenters such as Julia Bradbury and Dan Snow.

Richard Mervyn, founder of Skyworks, has filmed virtually every corner of the UK. Quite uniquely, Richard is able to combine the roles of producer, cameraman and director – and his body of work is what makes the SAVI video explorer such a special and complete collection of Britain from the Air.

During the initial phase, SAVI is completely free to access. It is hoped to attract sponsorship and advertising revenue to ensure that at least basic access is free to all.

A video explaining SAVI can be found at http://www.youtube.com/watch?v=0s8hoyCa18A

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Colin Mills
Skyworks Ltd.
+44 (0)794 797 6409
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