Five Star Alliance Adds Four Star Collection to its Luxury Property Offerings

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Largest Collection of Luxury Properties Online adds New Four Star Collection

Five Star Alliance, the most comprehensive collection of hand-picked luxury properties online, has announced today the addition of the Four Star Collection. An extension of the brand’s Five Star Collection, the Four Star Collection maintains Five Star Alliance’s commitment to giving consumers access to the world’s leading properties. The Four Star Collection will include select luxury partners like The Iroquois New York and the Grand Summit Resort in Park City, Utah, and uphold the highest standards of customer satisfaction.

“The addition of the Four Star Collection to Five Star Alliance unique offerings means our audience of affluent travelers can choose from a wider range of luxury properties, while continuing to offer the best rates and world-class customer service,” said Gideon Dean, Executive Vice President of Questex Media LLC, parent company of Five Star Alliance. “Our goal is to meet the needs of the discerning traveler by offering the largest collection of luxury properties, from full service hotels to all-inclusive beach resorts, so they can book their ideal hotel every time they visit FiveStarAlliance.com.”

“We were looking for a partner that had a strong connection with, and the respect of, consumers. Five Star Alliance gives us this, plus savvy marketing and the strength of cutting edge SEO,” said Anne K. Kane, Director of Sales & Marketing, The Iroquois New York. “Four Star Collection was the right move for the Iroquois.”

Each day, Five Star Alliance makes it possible for thousands of affluent travelers to choose from over 2,700 of the world’s top hotels as well as 1,200 luxury villas in the Caribbean, Europe and beyond.

The Five Star Alliance website:

  •     Receives nearly 4 million monthly views
  •     450,000 monthly visitors
  •     Average daily rate (ADR) of over $420
  •     Average length of stay (LOS) of 3 nights.
  •     Up to 35 million dollars in annual sales revenue.

About Five Star Alliance
As part of the Questex Travel Group, Five Star Alliance is an online travel agency for the world’s best hotels and delivers the most comprehensive collections of hand-picked luxury hotels online. It allows travelers to find and book the ideal luxury hotel while upholding each partner luxury hotel’s brand, image and rates. It is a powerful resource for consumers with great recommendations, the best rates, and world-class customer service for luxury hotels worldwide.

About the Questex Media Group LLC Travel Group
Questex’s Travel Group encompasses a multi-faceted portfolio of products delivering a complete package of industry-leading publications, events and robust online solutions. The Travel group delivers industry news through its print publications Luxury Travel Advisor and Travel Agent in addition to its innovative online sites including: http://www.travelagentcentral.com, http://www.luxuryta.com; http://www.adfluence.com; http://www.fivestaralliance.com and http://www.tauniv.com. The Travel Group also offers cutting-edge educational content and valuable networking opportunities via its events including: Luxury Travel Expo, Caribbean Meeting and Incentive Travel Exchange, Incentive Travel Exchange, Europe Meeting & Incentive Travel Exchange and the Hawaii Travel Exchange. The Travel Group is the largest travel trade multimedia organization in the world.

About Iroquois New York
With exceptional guest amenities and uniquely personal service, the Iroquois New York Hotel strives to offer guests an intimate alternative to the typical Midtown Manhattan boutique hotels. Located only one block from Times Square and two blocks from Grand Central Station, business and leisure guests agree – this NYC boutique hotel just makes it easy to enjoy the city – from the bright lights of Broadway and Radio City Music Hall to Fifth Avenue’s fabulous shopping and the dizzying heights of the Empire State Building. For more information visit http://www.iroquoisny.com/.

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Mary Woodworth

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