Effective Student Marketing to Promote Integration of E-mail with Social Media and Text Messaging at AACS Conference

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Effective Student Marketing will be exhibiting at the Annual American Association of Cosmetology School’s Fall Management Conference from October 30 – November 1, 2010. ESM will provide schools with information on how to integrate e-mail, social media, and text messaging to get the most for their marketing investment, as well as offer attendees a chance to win a free, Flip digital camcorder.

Effective Student Marketing, Inc. will be exhibiting at the Annual American Association of Cosmetology School’s Fall Management Conference from October 30 to November 1, 2010. Effective Student Marketing will be highlighting their marketing services at this conference, along with sharing reviews from their popular webinar. During the show, ESM will also be giving attendees the chance to win a free, Flip digital camcorder.

Andy Kelley, President and founder of ESM, will be recapping his presentation from the Annual California Association of Private Postsecondary Schools (CAPPS) Conference, "How to Leverage E-mail With Social Media and Text Messaging”. The presentation will be available to attendees as a live webinar after AACS.

“Great content starts with being empathetic to the person whose concern or issue you are trying to address. We want to help schools start building that great content, and show you how to re-use it everywhere – in social media and email, on your own website, wherever your prospects will see it,” says Kelley.

ESM has a staff of in-house marketers that includes social media specialists, writers, designers, programmers, and SEO/SEM experts who are constantly developing vibrant communities of students, graduates and prospects. These communities are based on a dynamic, online presence for each school. ESM assures that each school is represented effectively online by researching what sites the prospective students are using, developing an online community, and monitoring those communities and conversations through specialized reputation management services.

All of the AACS conference attendees who visit Effective Student Marketing at booth #221 will have the opportunity to enter to win a free Flip digital camcorder. The winner will be announced before the end of the day on Monday, November 1st.

Can’t make it to AACS in person? Watch what is going on live, through social media – be sure to follow ESM on Twitter (@EffectiveSM, @ESM_BizDev, @AndyWKelley) and “like” ESM on Facebook!

And don’t forget to check out the highly talked-about webinar, "How to Leverage E-mail With Social Media and Text Messaging”, for yourself. Reserve your seat at http://www.effectivestudentmarketing.com/effective-student-marketing-webinar-series/

About Effective Student Marketing:
Effective Student Marketing, Inc. is a strategic marketing organization that specializes in helping career, technical, and vocational schools across the country achieve their marketing, admissions, and student services goals through the use of internet marketing tools and techniques.

The team at ESM combines experience working on the school-side with skills in the latest technology to create programs that can meet any school's needs. Marketing and recruitment programs can include online reputation management, social media marketing, cost per lead vendor management, search engine advertising, and e-newsletter production and distribution.

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Elizabeth Grenier
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