Edward Norton and Robin Quivers Celebrate The San Francisco Marathon + Crowdrise = Gotham to Golden Gate

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The San Francisco Marathon Dares New York to Run on Their Turf

First it was the Gold Rush, and then the .dot com era; now the two U.S. cities that sit almost parallel to each other on the map are gearing up for their proper marathons. On November 5th Golden Gate is inviting Gotham to support, “Worth the Hurt™,” the global campaign led by heroes who run and stop at nothing to ‘conquer the hurt’ for charitable causes.

Edward Norton and Robin Quivers, joined by hundreds of runners, athletes, fitness & wellness gurus, celebrities, philanthropists, sponsors and marathon fanatics alike will gather for the ultimate marathon networking event of the year, “Gotham to Golden Gate: The San Francisco Marathon™ and Crowdrise™ Partnership Launch Party.”

Held at 10 p.m. at Gansevoort Park Avenue, 420 Park Avenue South (at 29th Street) in New York City in the hotel’s Red Room, the ultimate event will attract socializers looking to mingle with movers and shakers from the New York City’s sporting, wellness, finance, entertainment and technology arenas.

The San Francisco Marathon’s Gotham to Golden Gate is putting New Yorkers and serious athletes around the globe to the test – daring them to run on their turf and raise money for a cause– only serious athletes need apply. Through their partnership, Crowdrise and The San Francisco Marathon will continue the Worth the Hurt movement worldwide, creating buzz in urban running communities through fundraising opportunities, meet-up runs, and social networking. The goal is to empower athletes to build stronger communities, overcome personal challenges, and give back.

"The San Francisco Marathon attracts some of the world’s most fit athletes. Our course is considered to be one of the most challenging and, the most stunning, as a destination race and the only marathon crossing the Golden Gate Bridge,” says Pamela Madigan, Race Director for The San Francisco Marathon. In 2010, The San Francisco Marathon had 24,000 participants and 80,000 spectators.

Labeled the “ultimate social media marathon,” you can especially see San Francisco runners hooked up and plugged in to their handheld mobile devises to communicate with family members, track their progress, receive cheers, and to listen to music.

Edward Norton, philanthropist and runner, founded Crowdrise to assist charities and individuals with dynamic fundraising campaigns. Crowdrise is supporting The San Francisco Marathon’s efforts to offer the same resource to their runners. Crowdrise.com is an online fundraising website that blends the power of crowdsourcing and social networking to give runners and their teams the simplest, most effective tools to fundraise for their favorite charity. Crowdrise offers online fundraising competitions, creative incentives and promotions, cross-networking opportunities and other unique tools making fundraising easy. The Crowdrise slogan, "If you don't give back, no one will like you," is reflective of their irreverent style designed to make fundraising really fun.

"With Crowdrise, we tried to blend a combination of creativity and substance that would not only engage people but actually get things done. We want to make fundraising and volunteering personal and fun and allow people to make a real impact while getting slightly addicted to giving back.” says Norton.

Radio Personality Robin Quivers, has joined the “Worth the Hurt” cause to support the 15 Foundation http://www.15foundation.org. Not only is she running the New York Marathon, she has decided to lead the charge and run The San Francisco Marathon. “I'm glad marathons exist. I would have never thought about going on a long-distance run. But because of marathons, people like me get to challenge themselves physically, raise money for charity and complete a task that few others have ever undertaken. I am pleased to be joining an elite club, where once I complete my marathon, every step will support nutrition education for kids of the Sylvia Center and Family Cook Productions,” said Quivers.

Also surrounding the July 31st, 2011 San Francisco Marathon are a series day of events, including two Half Marathons, 5K and Progressive Marathons, a Kids Fun Run and a 2-day Runner Expo, Gotham to Golden Gate Pre-Party and a day of VIP Party.

The San Francisco Marathon - a premier summertime marathon- has built a reputation for being “Worth the Hurt,” attracting endurance athletes from around the country and the globe, who come to this event to embrace the challenge of running the country’s toughest big city marathon—rewarding the nearly 24,000 runners' efforts with unparalleled breathtaking views. The event’s unique charity program has raised more than $11 million for local non-profit organizations since 2003. http://www.thesfmarathon.com/

‘Worth the Hurt’ - Worth the Hurt, developed by Katie Kaps, President of Let’s Sweat, Inc., is about celebrating the tenfold rewards of overcoming personal challenges and helping others, from running a race to starting a charity. Its starting line is The San Francisco Marathon – a breeding ground for charities, sponsors, and a place where runners can share their stories, photos, and other running tips with each other.

Crowdrise - an innovative, crowdsourcing community of volunteers and fundraisers that are raising money for charity and having the most fun in the world while doing it. Whether you're running a marathon, volunteering, or have causes that you care deeply about, create your own fundraising pages on Crowdrise and raise money for over a million charities. Crowdrise also empowers nonprofit organizations to raise money in new ways by turning their grassroots supporters into grassroots fundraisers. Crowdrise is way more fun than anything else aside from being all nervous about trying to kiss a girl for the first time and her not saying something like ‘you've got to be kidding me.’ http://www.crowdrise.com/


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Nathalie Birkenfeld
Athena Marketing
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