Over 90% of Over 60s Don't Realise They Can Save Online

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Savoo, the only UK voucher site to guarantee not to list expired deals and vouchers, is advising the UK's over 60s population to move away from the high street to find the best deals, as over 90 per cent of them don't realise they can save money by shoping online.

Savoo, the only UK voucher site to guarantee not to list expired deals and vouchers, is advising the UK's over 60s population to move away from the high street to find the best deals, as over 90 per cent of them don't realise they can save money by shoping online.

A recent survey by The Post Office found that Britons could save up to £2.7bn each year through shopping online rather than the High Street. The survey found that over sixties were most susceptible to missing money-saving opportunities, with only nine per cent aware they could save money through online deals. Likewise, only six per cent realised they could use online banking rather than walking into their branch, illustrating the lack of knowledge when it comes to utilising the full benefit of the internet.

During a recession it is vital for the public to save as much as possible. With nearly £3bn being overspent through not shopping online, this is a great opportunity for shoppers to start saving money. However, there are even savvier ways to shop. Savoo is designed to help people save money from a variety of different sectors, from essential shopping through to luxury items and large one-off expensive items, such as electronics and home appliances.

Simon Bird, Retail Partnerships Director at Savoo, says: "It is staggering how many people are unaware of the amount they can save through shopping online, and older generations could especially benefit from the convenience of making their purchases from their home as well as having them delivered. With saving money more important than ever given the current climate, people need to utilise the potential of shopping online and make their money go even further with discount vouchers."

Savoo is the only UK voucher code and discount site to provide only live deals, which are listed so that users see the very best deals at the top of each page. With the festive season fast approaching, using Savoo's Christmas vouchers will help people in the UK spend wisely during this typically expensive time of year.

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Pete Goold
Savoo
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