DriverSide Teams with eBay Motors to Offer Vehicle OEM Parts Online to Consumers

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New OE Parts Depot Helps Millions of Car Owners Find ACDelco, Motorcraft, and Genuine Ford Parts; Gives Dealers and Distributors Access to New Customers While Helping to Move Inventory Faster

Our full-scale OPD, available exclusively in conjunction with eBay Motors, will provide consumers with a one-stop shop for the largest number of SKUs available in one place for the world's leading automotive brands

DriverSide, provider of the ultimate website for car owners and the most comprehensive industry customer attraction and retention programs, announced a new storefront with eBay Motors for automotive parts. Through innovative deals with General Motors and Ford Motor Co., DriverSide is offering a comprehensive selection of ACDelco, Motorcraft and Genuine Ford parts. The inventory will be available to millions of consumers through eBay Motors and Driverside.com.

DriverSide is a full service manager for OE brand auto parts and intends to be the ultimate marketplace technology enabler. The comprehensive buying experience, dubbed the OE Parts Depot (OPD), includes parts catalogues, images, and product attributes sourced directly from the vehicles’ Original Equipment Manufacturers (OEM) to ensure accuracy and quality. By working with dealers and distributors, DriverSide seamlessly ties together a national network of businesses to operate as a single channel-friendly storefront for both ACDelco and Ford. This means that thousands of current and older parts are now available online to the benefit of drivers everywhere.

“Our full-scale OPD, available exclusively in conjunction with eBay Motors, will provide consumers with a one-stop shop for the largest number of SKUs available in one place for the world’s leading automotive brands,” said Jad Dunning, CEO of DriverSide. “Working directly with the manufacturers and their distribution networks allows us to ensure the best price for consumers, while also driving quality and maximum availability with minimum offline channel conflict.”

Benefits of DriverSide’s new service to dealers and distributors include access to a new, previously unreachable online consumer, and the ability to move both current and aged inventory faster. The program is turn-key and integrates seamlessly with existing systems and processes.

Parts installers prefer OE fit and function so they can do the job right the first time, but limited distribution has made it traditionally difficult to provide broad local availability of OE products. DriverSide's OPD solves this challenge and brings the largest available inventory of OE products to those who want them.

Beyond just parts, DriverSide provides dealers, mechanics, and the industry with innovative online service marketing, customer retention, and customer acquisition offerings. The OPD is just another step in DriverSide’s quest to offer the best programs for its partners.

About DriverSide http://www.driverside.com

Recognized by CNET as the best site to use to maintain a vehicle, Driverside.com is the first website specifically designed for automobile owners. DriverSide allows consumers to save money on servicing and maintenance costs, diagnose car problems as well as buy and sell automobiles. DriverSide’s in-house editorial staff offers useful advice on how to own and operate a vehicle and new and used auto reviews. The site’s community features allow consumers to participate in forums, meet other owners of a particular vehicle, share knowledge, and post reviews on mechanics and dealers. The company also works with businesses across the auto industry to provide comprehensive programs designed to attract and retain customers and increase profits. The award-winning website has been featured in the New York Times, Forbes, USA Today, the Wall Street Journal and on Good Morning America and the Today Show.

DriverSide was founded in fall 2007 by Internet entrepreneurs Trevor Traina, Adam Jackson, and Jad Dunning. The company is funded by Catamount Ventures and Allegis Capital. For more information, go to http://www.driverside.com.

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Stephanie Gnibus
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