November is Diabetes Awareness Month: Xenna’s Diabetic-Friendly Foot Care Products Help Diabetics Face the Future With Confidence

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Carol J. Buck, CEO of Xenna Corporation, says, “While it’s important for everyone to check their feet regularly, November serves as an annual reminder that it’s especially important for diabetics.” Xenna distributes natural, diabetic-friendly foot care products nationwide in chain drug and mass retail stores, including WalMart, Walgreens, Rite Aid and CVS.

Diabetes is on the rise. According to Drug Store News (October 22, 2010) the Center for Disease Control (CDC) estimates the number of Americans with diabetes could increase from 14% of the population to 33% in 2050. "Successful programs to improve lifestyle choices on healthy eating and physical activity must be made more widely available....” says Ann Albright, Director of CDC's Division of Diabetes Translation.

Carol J. Buck, CEO of Xenna Corporation, concurs. “While it’s important for everyone to check their feet regularly, November serves as an annual reminder that it’s especially important for diabetics.”

Xenna® Corporation ( was the recipient of the TOP 50 Research Facilities Award in 2006 and produces natural, diabetic-friendly foot care products which are sold nationwide in chain drugstores and mass retailers, including Walgreens, Walmart, Rite Aid and CVS.

Buck says, "Xenna’s NonyX® Nail Gel and CalleX® Exfoliating Dry Heel Ointment both contain patented ingredients which are effective for improving the appearance of yellowing toenails or skin on dry, cracked feet.”

To further consumer education about “diabetic-friendly” foot care products, Xenna reaches out to diabetic educators year round with samples and through literature kits mailed to their offices.

“From a timing perspective, November is a great time to get started on foot care improvement as dry heels can become soft, supple heels in just one month – in time for holiday footwear and winter beach getaways,” says Buck.

“Likewise, discolored toenails should be addressed well ahead of sandal season in May, as the average big toenail takes about 6 months to grow half way out.”

NonyX Nail Gel (pronounced "Non-X") and CalleX Ointment are based on patented, natural formulations that focus on the exfoliation of keratin debris under toenails and dry, dead skin on the epidermis of dry feet.

NonyX Nail Gel gets high marks with retailers, as well. It was recently rated a “top niche brand in 2010” by Drug Store News.

NonyX Gel works by breaking down and removing keratin debris – the unsightly white or yellow substance under toenails that makes them so unattractive. With regular use ,twice daily application results in improved nail color and clarity within 5 to 9 months as keratin debris clears out. NonyX is on Facebook at

If the problem is dry feet, Xenna's acid-free CalleX Ointment offers a unique, fast-acting way to soft, smooth feet without the need to scrape or use a pumice stone – a procedure definitely not recommended for diabetics.

CalleX Ointment’s unique, natural enzymes (skin-friendly proteases) break down and exfoliate only the dry, dead top layer of flakes or scales that contribute to the look and feel of rough-to-the-touch, unsightly feet, a common condition for diabetics and people of all ages.

The patented, exfoliating enzymes in CalleX are blended into a moisturizing base to keep feet hydrated – even on the hottest of beach days and the driest of winter nights.

CalleX also has a refreshing peppermint scent (from natural peppermint oil) that keeps any unwanted foot odor at bay. Morning and evening applications leave feet soft and supple in just 2 to 4 weeks. In keeping with the needs of diabetics, CalleX Ointment is free of acids. The formulation also excludes parabens, preservatives, artificial fragrance, lanolin and colorants. CalleX is on Facebook at

“Living with diabetes is a matter of learning new habits and having foresight,” concludes Ms. Buck. “And November is a great time to plan ahead for attractive feet all year. No matter what the cause of dry feet, one jar of CalleX Ointment is sufficient to smooth them to the softness of a baby’s bottom.”

While the recession lasts Xenna Corporation also offers generous $4 and $5 rebates for NonyX Nail Gel and CalleX Ointment. Coupons are downloadable at

Xenna is concerned about the environment and animal welfare. Xenna products are not tested on animals and contain no animal byproducts. Xenna is a certified woman-owned business and a member of WBENC.

To see the results of using Xenna products go to and for “before” and “after” photos.

To locate the drug store, grocery store or mass retailer nearest you carrying Xenna foot care go to For special offers and news about Xenna products, follow Xenna at

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Carol J. Buck
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