Melville, NY (PRWEB) November 5, 2010
World famous discount retailer Century 21 got a brand new look. Unique ecommerce site Holiday Pro spruced up for the coming holiday season. What do they have in common? Both selected Loewy Design to re-design their websites, develop their ecommerce strategies, organize their product offerings, and employ the technology to make it all run smoothly. And both were recognized by the Web Marketing Association as Outstanding Websites in the highly competitive retail category in October 2010.
To complement its Fashion Worth Fighting For slogan, Century 21 wanted to raise brand awareness, increase online visibility, and build their fan base through a revamped website and social media program. Loewy Design redesigned the site, creating a saucy, sexy new look, and developed an integrated online marketing program that lets fans follow the latest on Facebook and Twitter. Loewy Design maintains the Century 21 website and manages its social media programs. Check it out at http://www.c21stores.com
Holiday Pro's new ecommerce site (http://www.holidayprollc.com), which was also recognized by Communication Arts for their Site of Day award, brings lively animation and a unique interactive catalog to the world of holiday specialty items for large retailers. In developing the site, Loewy Design brought beautiful design, technical expertise, great functionality and superior overall site experience. Working with Malkine Interactive as technical partner to provided the technology, Loewy Design created the information architecture and design.
One of the competition's judges stated, "This site really works because it simultaneously facilitates browsing of the catalog while presenting each item in a sophisticated backdrop. Many sites never achieve the objective of allowing real browsing. This site does that and more. It is very pleasing to surf around, and the appealing design aesthetic conveys a level of quality and service that appears top notch."
Since 1997, the Web Marketing Association's annual Web Award Competition has set the standard of excellence for website development. Independent expert judges from around the world review sites in 96 industries. The best are recognized with web awards. The Web Award Competition is the premier award recognition program for Web developers and marketers worldwide.
Based in Melville, Long Island, Loewy Design is an interactive agency specializing in online branding, web design and internet business solutions. Founded by President David Loewy, who formerly held senior creative director roles for Heartbeat Digital, Avenue A/Razorfish, Forbes and CMP Media, the agency has won numerous awards from Communication Arts, Webby Awards, Print Regional Design, Art Directors Club and Society of Publication Designers.
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