"The Balancing Act" Features Long Term Care Segment as Part of 'Long Term Care Awareness Month'

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In conjunction with national Long Term Care Awareness Month, The Balancing Act will be re-airing their segment on Long Term Care Planning, on Lifetime Television, November 4th.

In conjunction with national Long Term Care Awareness Month (November 1st – 30th), The Balancing Act will be re-airing their segment on Long Term Care Planning, on Lifetime Television. “This segment, featuring one family’s struggle with Long Term Care, was very well received by our audience. It highlighted the importance of planning for Long Term Care, which we felt was a particularly important message during Long Term Care awareness month” said Doug Campbell, Founder and Executive VP of Programming for The Balancing Act.

Mark Goldberg, President of ACSIA Long Term Care, Inc. also participates in the segment and provides advice to viewers about options for financing Long Term Care expenses. ACSIA® is a national insurance agency representing the nation's top insurance carriers and is regarded as a leader in the Long Term Care insurance industry.

National Long Term Care Awareness Month is an annual event organized by the American Association for Long-Term Care Insurance (AALTCI) and supported by association members and leading industry organizations. The goal is to create heightened awareness of the need for Long Term Care and the importance of planning options available to Americans and their families.

The Balancing Act is a national television series that airs on Lifetime Television, focusing on issues and solutions for today's women. The Long Term Care episode will air November 4th, at 7:00am (ET/PT).
For more information, or to view the segment online go to http://www.balancingltc.com.

About ACSIA®
Founded in 1958, ACSIA® is a leading national distributor of Long Term Care insurance. ACSIA® is a member of the LTC Global group of companies and headquartered in Fort Myers, Florida. For more information about ACSIA®, visit http://www.acsia.com.

About The Balancing Act
The Balancing Act airs on Lifetime Television at 7:00am (ET/PT) - and is America’s premier morning show that’s about women, for women, and trusted by women. Celebrating life and all there is to accomplish, The Balancing Act inspires and empowers with entertaining and educational segments, placing women in the best position to achieve success in every area of their lives. For information or to view a show, visit http://www.TheBalancingAct.com. For more details about The Balancing Act, LLC please visit parent company O2 Media Inc. at http://www.o2mediainc.com.

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Daniel G. Schmedlen, Jr.
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