B2B Soft and Global Warranty Group Partner to Integrate The Wireless Protection Program into Wireless Standard

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B2B Soft, a business-to-business software company specializing in business management and POS solutions for the wireless/cellular retail industry, today announced a new partnership with Global Warranty Group. Global Warranty Group, (GWG), based in St. James, N.Y.. GWG, through its signature Wireless Protection Program is North America's largest dealer based provider of insurance-backed handset replacement programs to over 7000 independent wireless retail locations.

B2B Soft, a business-to-business software company specializing in business management and POS solutions for the wireless/cellular retail industry, today announced a new partnership with Global Warranty Group. Global Warranty Group, (GWG), based in St. James, N.Y. GWG, through its signature Wireless Protection Program is North America's largest dealer based provider of insurance-backed handset replacement programs to over 7000 independent wireless retail locations.

B2B Soft and Global Warranty Group have teamed to provide wireless retailers with an integrated solution for selling handset replacement programs via B2B Soft's retail management platform, Wireless Standard. The new feature gives dealers easy access to GWG's Wireless Protection Program for their cellular customers, directly from Wireless Standard at the point of sale, making it simple to select and purchase additional coverage above the initial warranty offering.

The Wireless Protection Program tm provides coverage for damage not covered by the manufacturer's warranty, and offers prepaid and monthly handset replacement programs for lost, stolen, broken, liquid and accidental damage wireless devices covering all carriers, makes, and models of wireless phones.

As profit margins shrink due to economic circumstances and price competition, retailers are looking for value added items that can increase their profits and reduce churn. GWG's revenue enhancing Wireless Protection Program provides retailers with a number of market-proven and customizable programs without carrying any inventory or liability. Wireless dealers can also earn a significant profit margin from the sale of the Wireless Protection Program .

"This new integration puts the Wireless Protection Program tm right at the fingertips of Wireless Standard customers," says Gary Khabinski, CEO of B2B Soft. "It's another way that we are continuing to provide wireless dealers with products and services that will help to increase their revenue and profitability, improve the marketability of their products, and enhance their customer service."

About B2B Soft

B2B Soft is an innovative software solutions company providing clients in a wide range of industries with business management, business automation, point-of-sale solutions, and the consulting services they need to help them succeed in business. More information about the company can be found at http://www.btbsoft.com
About Wireless Standard

B2B Soft's base product, Wireless Standard, is built on a commercially secure and stable client-server model and created on the most advanced and reliable platform available--Microsoft's .NETâ„¢ enterprise-level technology. Wireless Standard was designed to address the needs of the world's largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting, and Activation and Commission Reconciliation, to name a few. Today, over 4,000 wireless retailers deploy Wireless Standard at the point-of-sale for better business management and customer relations.

http://www.wirelessstandard.com
About Global Warranty Group

Global Warranty Group is a leading developer and administrator of product warranty and extended service contract programs to the consumer electronics, consumer appliances, cellular device and computer industries throughout the United States and Canada. The Company is backed by A.M. Best rated insurer, maintains a state of the art 24/7/365 call & customer support center and an extensive network of over 25,000 servicers providing in-home service, carry-in service and depot repair.
1-877-681-8244.

http://www.globalwarrantygroup.com

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