Media Ingenuity ‘Speaks’ to 24 million People in a Month

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Comscore a leader in measuring the digital world, today released a ranking of top sites in the UK based on its September 2010 data. Media Ingenuity Ltd ‘speaks’ to 24 million people in a month. This makes Media Ingenuity the 2nd largest online display advertiser in the UK for financial services.

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These are an extraordinary set of figures that confirm that Media Ingenuity is now one of the UK's biggest buyers of online display media and one of the top names within the financial services sector.Add a quote

Comscore have published results showing that in September 2010 Media Ingenuity’s price comparison brand Totallymoney.com reached a remarkable 24 million people, representing over 56% of the available internet audience. This makes Media Ingenuity the 2nd largest online display advertiser in the UK for financial services. Overall they were ranked the 5th largest online display advertiser in the UK, in the company of some of the UK’s biggest brands including Virgin, BSkyB and BT Group.

Commenting on the findings, Adam Quint, Media Ingenuity Managing Director said, “These are an extraordinary set of figures that confirm that Media Ingenuity is now one of the UK's biggest buyers of online display media and one of the top names within the financial services sector. We’re punching well above our weight and displacing some very well established brands both within the financial comparison space and beyond. The team at Media Ingenuity are delighted with this recognition.”

Media Ingenuity Group has grown at a compound growth rate of 100% since being founded 2006 leading to recognition in the 2010 Sunday Times TechTrack list of fastest growing technology businesses. Media Ingenuity's businesses include lead and application generation for credit cards, loans, mortgages, life insurance, health insurance, debt management, banking, and savings and utilities. The firm owns TotallyMoney.com and a suite of its own financial products marketed under the Fluid and Granite brands.

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Jonathan Hassid
Media Ingenuity
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