Gessner Industries/W&J Offers Bottom Line Discounts to Spark Textile, Plastics, Nonwoven Industries

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Facing uncertain political and economic times, U.S. companies are holding back on necessary production expenditures. Gessner Industries/W&J has discounted its entire line of tenter products to help companies in the textile machinery, plastic extruder and nonwoven industries invest in improving production efficiencies and competitiveness.

America’s oldest manufacturer of tenter frames is putting the company on the line to help customers improve their bottom line. Gessner Industries/W&J (http://www.gessner-wj.com) has significantly discounted its entire line of tenter products to help companies invest in improving production efficiency. The company is banking on support for its Bottom Line Discount program to stay in business itself.

Gessner Industries/W&J offers one of the most comprehensive lines of tenter products and services in the U.S. The Bottom Line Discount Program (http://www.gessner-wj.com/bottom-line) applies to orders received during 2010 for the company’s entire product line. This includes discounts up to 12 percent on products ranging from complete tenter frame systems to spare parts and services. Tenter frames are used throughout the textile, plastics and nonwovens industries to treat and dry fabrics while maintaining fabric width by clips running on two parallel endless chains (http://www.gessner-wj.com/-tenter-systems).

“The consensus we’re getting from the marketplace is that companies are hesitant to spend, given the uncertain economic and political environments. As an incentive for customers to invest in improving their operations, we have made a bottom line decision to significantly discount our entire line of tenter products and services to the absolute minimum,” said Walter Hoover, president of Gessner Industries/W&J. “While the Bottom Line discounts apply to orders received for the remainder of 2010, we’ll work with customers to accommodate individual budget, production and delivery timeframes,” said Hoover.

The premise of the Bottom Line Discount program is that uncertainty is causing inactivity. Hoover points out that The Federal Reserve recently reported that America’s 500 largest nonfinancial companies have accumulated approximately $1.8 trillion of cash on their balance sheets as of the end of March, 2010. This represents a 26 percent increase from the prior year – the largest increase ever according to records going back to1952 as reported by the Wall Street Journal. (http://online.wsj.com/article/SB10001424052748704312104575298652567988246.html?mod=WSJ_hpp_LEFTWhatsNewsCollection)

“We’re seeing that companies are building cash reserves as insurance against the unknown. This is cash that could be reinvested to improve plants and equipment to spur growth and hire new employees. We’re taking a chance and putting our company on the line with these unprecedented discounts. But we’ve always been committed to doing everything possible to help our customers and with the Bottom Line Discount program, there is no better time to implement planned tenter repair and replacement activities,” said Hoover.

For more information about The Bottom Line Discount program, contact Gessner Industries/W&J at 384 Faggart Avenue, Concord, NC 28027. Tel: (704) 782-3100; Fax: (704) 782-3177; Email: gessnerwj(at)aol(dot)com. Or visit the company’s Website at http://www.gessner-wj.com.

With more than 110 years of experience, Gessner Industries/W&J has worked with companies to maximize tenter performance to improve production efficiencies and reduce costs. The company offers the most comprehensive line of tenter products and services in the U.S., ranging from complete tenter systems to on-site services to spare parts for just about all makes and models of tenters -- domestic and foreign. Gessner Industries/W&J has provided cost-effective tentering solutions for companies across a broad range of industries, including textiles, plastics, nonwovens, pharmaceuticals, geotextiles, coating, and laminating.

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Neil Sprague