The Caravan Club’s New Director of Marketing

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Lawrence Bate has been appointed Director of Marketing at The Caravan Club with effect from Monday 1st November. Bate (42), brings to The Club a wealth of experience in tourism marketing and retail industry knowledge.

Lawrence Bate, The Caravan Club's new Director of Marketing

There are plenty of challenges ahead but I am looking forward to being a part of the continuing success of The Caravan Club.

After gaining a degree in Mathematics at the University of Bristol, his marketing career began in 1989 with Unilever where he held a number of senior sales and marketing posts. During his time at Unilever he also spent a number of years working in Chile and Turkey.

In 2006 Bate joined Tourism Ireland as Head of Great Britain where he headed the team based in Britain responsible for marketing the island of Ireland as a leisure tourism and business tourism destination.

Bate comments, “There are plenty of challenges ahead but I am looking forward to being a part of the continuing success of The Caravan Club.”

Lawrence and his family, wife Catherine and children Sebastian (13) and Ewan (10), are no strangers to the outdoor life. They enjoy travelling and outdoor activities and Lawrence is booked onto a Practical Caravanning Course in the next few weeks in order to brush up his manoeuvring skills in readiness to take to the caravanning super highway and take advantage of the Caravan Club’s holiday caravan parks!

Lawrence participates in marathons and ultramarathons; he cycles, plays volleyball and squash and coaches at his local rugby club. He is also a governor at the local primary school

Nick Lomas, Director General of The Caravan Club comments, “We are delighted to welcome Lawrence to The Club and I am confident he will be an integral part of The Club’s senior team as we continue to develop services and the sites network for our members.”

The Caravan Club provides advice and services to over 1 million owners of caravan, trailer tent and motorhome owners in the UK and Ireland. If you are a new owner of a brand new or second hand caravan then like Lawrence, sign yourself up for the Practical Caravanning Course, the ideal way to gain the practice and skills for confident and happy caravanning


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Nikki Nichol, Head of PR
The Caravan Club
0044 (0)1342 336797
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