Dallas-based Digital Agency, Ariamedia, Rebranding as Aria after 10 Years of Success

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Rebrand brings greater focus on full-service marketing geared to Brand Experience Design.

“A little over 10 years ago, I founded Ariamedia in the spare bedroom of my small apartment in Dallas. Following that success, and significant evolution, we’re ready to take on new challenges,” said Ryan Thompson, Aria’s CEO and Founder.

Following hot on the heals of the Ariamedia designed and executed inaugural Carrollton Festival at the Switchyard, the Dallas-based agency is proud to announce a rebrand. Ariamedia is now simply, Aria. The rebranding comes at a significant time in the company’s history and is not merely a name change, or logo redesign, but an evolution in culture, expertise and offering.

“A little over 10 years ago, I founded Ariamedia in the spare bedroom of my small apartment in Dallas. Following that success, and significant evolution, we’re ready to take on new challenges,” said Ryan Thompson, Aria’s CEO and Founder.

Ariamedia began its life as the producer of large-scale, database-driven, interactive technology projects. Following the successful launch of a number of projects, their clients often sought to drive awareness through marketing and promotion, and Ariamedia responded by offering an expanded set of services across a multiplicity of media.

“We’ve come to understand the greatest value we can offer is creating brand experiences our client’s customers, community, and audience find truly unforgettable,” said Jordan Wollman, Aria’s Executive Creative Director, and agency partner.

The agency’s new tagline best sums up what they do: Brand. Experience. Design. From the cutting-edge viral campaign they produced for Baylor Health Care System, to the soup-to-nuts 15-month production of a signature event for City of Carrollton, to the upcoming Addison Visitor Center Digital Experience, and Super Bowl XLV event for City of Lewisville, each example was designed to create lasting impressions of the agency’s favorite brands. A result described by Thompson as, “The highest expression of client-brand relationship.”

Over the coming months, Aria will continue to reveal their new branding and expanded digital presence. In the interim, Aria has posted an Agency Demo Reel at the recently-launched ariaagency.com, and is offering a “behind-the-scenes” look at the process through Facebook.

“Up next is a series of experiences, including a few Super Bowl 2011 events. Look out, because we’re coming, and this is just the tip of the iceberg,” said Mr. Wollman.

For more info on Aria, visit http://ariaagency.com or facebook.com/ariaagency.

About Aria
Since its inception in 2000, Dallas-based digital marketing agency Aria has established itself as a leader in innovative, results-oriented marketing. Our agile team of analysts, planners, communication architects, creatives, technologists and marketers specialize in producing unforgettable brand experiences.

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Jordan Wollman
Aria
214-382-2650 ext. 102
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