Fantail Introduces New Data Quality Management Program at MTO Summit

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Fantail Consulting and Technologies, LLC a business and event technology group introduced the first of its kind, Data Quality Management (DQM) program for the events industry at the MTO Summit, in Washington, DC.

Today, Fantail Consulting and Technologies, LLC a business and event technology group introduced the first of its kind, Data Quality Management (DQM) program for the events industry at the MTO Summit, in Washington, DC.

The program called DQM, is designed to address the existing and growing need to have reliable, quality data that will help drive business operations and manage customer relationships in all businesses, but particularly in the meetings and events industry. DQM analyzes and cleans-up existing data, and optionally consolidates multiple databases into a single cohesive system for any organization having data conversion needs. Implementation includes Data Quality Assessment, Data Quality Improvement, and Data Conversion, and equips an organization with the best practices for operational data governance.

“In interviews with our clients and partners during the past year, we have heard time and again that keeping data updated and accurate across multiple programs and databases is a huge problem for both non-profit and for-profit event organizers, and that has prompted us to offer this service”, said Michael Hatch, President of Fantail. “Indeed, data silos exist in almost all businesses these days which makes it increasingly difficult for organizations to use and trust their data”.

According to Stephen Nold, Tarsus Advon President and producer of MTO Summit, “The timing of Fantail’s introduction of DQM at MTO was perfect. It coincided with the Data Standard Initiative meeting at our event, which brings together representatives from some of the largest associations and independent show organizers to discuss the challenges faced by the event industry to manage data. I think this is the type of solution that will enable show management to address the challenges they are facing.”

About Fantail Consulting & Technologies, LLC
Fantail Consulting & Technologies, LLC provides business technology consulting services, and develops fully integrated technology solutions based on cloud computing technology for associations, independent tradeshow organizers and medium-sized businesses. Services include cloud solutions for association management systems (AMS), exhibition sales, sponsorships and advertising programs (CRM), Google Apps deployment, Data Quality Management, business and technology analysis and strategies, project management, business intelligence solutions, software implementation and systems integration. For more information, please visit the Fantail website at: http://www.fantailtech.com

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