Modesto, California New Home For Sterling Silver Jewelry Brand Romika Jewels

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Toronto’s premier silver jewelry brand Romika Jewels is opening it’s first US Franchise store in Modesto, California. This venture has come about after careful planning of over two years.

Romika Jewels Logo

“I'd highly recommend any of my friends living in the area..or visiting... to drop into Romika's grand opening. You'll love her jewelry and I'm sure here new clothing line will be of the same high quality!” as per one company customer Jillian Saweczko.

Toronto’s premier Silver Jewelry brand is opening it’s first US Franchise store in Modesto, California on 20th November 2010. This venture has come about after careful planning of over two years that included desired site selection, inventory and design creation suiting the demographics and launch of Romika Johar brand of clothing. This franchise store launch has been very well supported by company Franchisee Mr & Mrs. Prakesh Deo.

According to company spokesperson Manny Singh, store, designed by top Mumbai Architect, will provide customers a completely new shopping experience where various lines of jewelry will be divided into seperate sections which will lead into a lovely clothing boutique. To inaugurate it’s launch in US market Romika Jewels founder Ms Romika Johar decided to rebrand the company with a new logo and color them. “During our focus groups we found that our new logo is very well liked and the new color theme, of turquoise and purple, offers a fresh look to our brand” as per Ms Johar.

Strong efforts made by company executives to brand as “face of every woman” will come to fruition with the opening of this new fashion hot spot in Modesto, California. Presence of styles ranging from Sterling Silver Jewelry to traditional Indian Jewelry signify the very mission that the company founder set out when she launched her Romika Jewels brand. “I'd highly recommend any of my friends living in the area..or visiting... to drop into Romika's grand opening. You'll love her jewelry and I'm sure here new clothing line will be of the same high quality!” as per one company customer Jillian Saweczko.

To mark the launch of Romika Johar line of clothing, on the opening day, guests will also have an opportunity to meet India’s top clothing consultant Ms. Kinnary Bhayani. “Ms Bhayani has been instrumental in enabling us to launch our clothing brand” added Ms. Johar. This new clothing line includes modern tops & dresses suiting budget for all types of customers.

Romika Jewels shall be starting major ad campaign, to announce the launch of it’s US franchise store, on Zee TV. “This campaign is geared to create Romika Jewels Brand awareness in US market and help realize company’s goal to open several other franchise stores in future in different US cities” as per Marketing Manager Manny Singh.

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