New York, NY (PRWEB) November 17, 2010
B2B Soft, a leader in business-to-business software solutions specializing in retail management for the wireless/cellular retail industry, announced that Public Mobile has selected Wireless Standard as its retail management platform. Public Mobile, one of Canada’s newest wireless carriers, targets the under served phone market in Ontario and Quebec. Public Mobile is the first wireless carrier to implement Wireless Standard, B2B Soft’s Retail Management Platform across its corporate enterprise. Public Mobile launched network service in Toronto in May 2010 and in Montreal in June 2010. It currently has 86 stores and offers its phones and plans in approximately 200 other locations throughout Greater Toronto and Montreal.
Wireless Standard has long been one of the first choices in POS software for North American wireless dealers and agents for their retail operations. More recently, Master Agents, like Celluphone, Verizon’s largest, have turned to it as a way to help standardize sales transactions, track inventory, plans, and commissions across all store locations, as well as improve the customer shopping experience at point of sale.
“Using Wireless Standard makes the particulars of doing business simpler, faster, better, and easier for wireless retailers,” says Don Rossi, B2B Soft’s Vice President of Sales and Marketing. “B2B Soft has spent a lot of time listening to channel partners in order to create the right kind of solutions that precisely fit their specific needs. We’re now expanding on our expertise to include working with carriers, so that they can have a standardized and seamless solution that works across their entire network.”
“We’re pleased that Public Mobile sees the value in the benefits that Wireless Standard provides,” says Gary Khabinski, CEO of B2B Soft. “For wireless carriers, integrating Wireless Standard across all of their enterprise applications provides true automation, along with real time control of their indirect retail channel, nationwide. Increased productivity, better inventory control, and improved customer service at each retail location all add up to better business practices and greater success.”
About B2B Soft
B2B Soft is an innovative software solutions company providing clients in a wide range of industries with business management, business automation, point-of-sale solutions and consulting services. Located in New York City, B2B Soft continues to innovate with its wide range of products such as Wireless Standard and Retail Time.
About Wireless Standard
B2B Soft’s base product, Wireless Standard, is built on a commercially secure and stable client-server model and created on the most advanced and reliable platform available—Microsoft's .NET™ enterprise-level technology. Wireless Standard was designed to address the needs of the world’s largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting, and Activation and Commission Reconciliation, to name a few. Today, over 4,000 wireless retailers deploy Wireless Standard at the point-of-sale for better business management and customer relations.
About Public Mobile
Formed in 2008, Public Mobile provides unlimited talk and text services to value conscious customers in Ontario and Quebec. There are no contracts, no credit checks and no surprises. Public Mobile launched its network service in May 2010 in Toronto and in June 2010 in Montreal. Public Mobile is building its network from Windsor to Quebec City. The company purchased its spectrum licence for $52M in July 2008. The licence covers an area reaching 19 million Canadians. More information about Public Mobile can be found at http://www.publicmobile.ca.