Fort Mill, SC (PRWEB) November 16, 2010
In the spirit of the holidays, esalerugs.com, the expert in Persian rugs, is handing out $50 store credits with no minimum purchase required to 50,000 customers, amounting to an unprecedented $2.5 million give away.
Previous customers of online retail rug seller esalerugs.com, which currently maintains one of the largest US inventories of rugs of all varieties, can expect a special surprise in the mail next week. Esalerugs.com is sending out 50,000 mailers offering each customer a $50 credit. From handmade Persian rugs (Tabriz, Mashad, Hamadan, Gabbeh, Isfahan, Nain, Kashan, Heriz, Bakhtiar, Kashmar) to sleek contemporary designs and gorgeous Ziegler Kazaks and Chobis, everyone can find something to suit their taste.
In addition, the mailer includes fascinating facts about Persian rugs and Oriental carpets as well as a quick guide to help rug buyers discern handmade rugs from machine made ones. (Hint: it’s all in the details—the fringe, the edges and the back). Something else you’ll learn from the mailer: Christopher Columbus is not the only Italian to have made a fantastic discovery. Italian merchants trading along the Silk Road enchanted by the beauty and artistry of Oriental rugs carpets brought the find to the attention of Europe, including the continent’s nobles who used them to adorn their sumptuous palaces.
As a bonus, customers can use the $50 credits in tandem with other offers, such as deals on discount area rugs. Weekly 20 % off promotions are the norm and shipping is always free. The company also has a 30-day hassle free return policy and outstanding customer service.
The size of the give away, $2.5 million, is unprecedented in e-commerce given the fact that there is no minimum purchase required and there are no restrictions regarding usage with other promotions the company offers. As the mailer states: “When we reflect on the important people in our company, we think of our devoted customers.” It really is a gift.