Unisfair Honored with Sales and Marketing 2.0 Award

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Unisfair’s Virtual Environment Platform Recognized as Best Sales Lead Management Program; 5th Consecutive Award for Unisfair this Year

This week, Unisfair, the leading provider of virtual events and business environments, took home the Sales and Marketing 2.0 Award for Best Sales Lead Management Program. Sponsored by Sales Dot Two Inc., the Sales & Marketing 2.0 Awards honor excellence in leveraging SaaS technologies and were presented on November 10, 2010 at the Sales and Marketing 2.0 Conference in San Francisco.

Unisfair was selected as a winner based on its ability to deliver highly measurable results to the world’s most innovative enterprises, including IBM, Cisco, Oracle and Intuit. In short, Unisfair’s Virtual Engagement Platform enables marketers to arm their sales counterparts with better-qualified and intrinsically higher-value “sales-ready” leads.

“As all good marketers know, it isn’t the quantity of leads that equals success, but the quality,” said Hoang Vuong, CEO of Unisfair. “Our solution allows businesses to create branded virtual environments and engage with their customers online. We track these interactions and leveraging the Unisfair Engagement Index, we calculate a quality score for each lead.”

This marks the fifth award Unisfair has been recognized with in 2010. Earlier this month, Unisfair received the coveted Brandon Hall Award for Learning. The company also received the AlwaysOn OnMedia 100, the AlwaysOn Global 250 and the Beagle Research Sustainability awards. For more information, visit http://www.unisfair.com.

About Unisfair
Unisfair provides cloud applications for the world’s most innovative companies to create branded and interactive virtual environments. Unisfair’s Virtual Engagement Center is a new channel to connect with customers, prospects and employees anytime and anywhere. Industry leaders like 3M, ADP, Cisco, Genentech, Novartis, IBM, and KPMG leverage Unisfair’s platform for lead generation, customer engagement, training, recruiting and more.

Unisfair’s virtual environments are easy to use and offer a highly interactive experience through speaking sessions, exhibition floors and networking areas. By tracking the activities of each individual attendee, Unisfair delivers exceptional marketing intelligence.

Backed by Sequoia Capital and Norwest Venture Partners, Unisfair is headquartered in Silicon Valley and has led the virtual events space since 2000. For more information visit http://www.unisfair.com.

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Jennefer Traeger
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