Metaverse Creates Retail Sales From Underutilized Domain Name Assets

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Metaverse launches first of its kind retail domain name monetization platform, creating value for domain owners and retail customers alike.

Metaverse Corporation has launched a new solution which enables owners of unused domain names with a retail product focus to earn an income stream by allowing Metaverse to launch an online store at their domain name. The resulting revenue share is much higher than can be found with solutions that rely on advertising as the primary means of creating monetization while the domain owner holds the domain for future use or sale.

Most of the registered domains on the Internet are left unused while domain owners hold them in their portfolios for future use or sale. Few options have been available to create any income from leveraging their value during this time. Domain name owners seek to try to create some income from the domains in the meantime to help cover annual registration costs. However, almost all available solutions rely on advertising revenue as a means of monetization, which results in very little value created; commonly only a few cents a month to a few cents a day.

These solutions typically consist of a 1 to 5 page website which is nearly 100% full of advertising. These "websites" are essentially spam and are an annoyance to visitors and are for good reason excluded from being indexed in search. Conversely, the websites Metaverse launches are full featured online stores with hundreds of pages of relevant products, which provide a positive user experience and often results in being ranked in search.

"With so many premium names tied up in portfolios, it's hard to secure a good name for retail use," said Metaverse founder and Chief Executive Doug Kerwin. "A good domain name is extremely important in online retail. Our platform enables us to launch new brands leveraging good domain names, sharing the rewards with the domain owner."

Metaverse's first of its kind solution launches a fully featured online store at the domain, sharing 15 to 20% of the product revenue with the domain owner. For example, if you own the name JazzDecor.com, Metaverse will launch a store which directly offers for sale several hundred Jazz art prints and posters. Users who visit this domain find relevant products related to their intention in visiting the site and make purchases. The resulting revenue share can be a hundred times higher than what the domain owner would earn with traditional advertising based methods.

Metaverse will only work with domain names in which it has retail products to compliment the domain name. Currently Metaverse offers products for domains in the wall art, posters, and home decor markets, but will be adding additional product types. More information is available at http://www.metaverse.com.

About Metaverse Corporation - Metaverse is the parent company of FulcrumGallery.com and wholesale distributor Lieberman's and has been a leading online retailer in the wall art space since 2005. The company has offered private label solutions of its e-commerce platform since 2007 to several hundred clients including many big box retailers. Metaverse currently employs 60 in its South Brunswick, NJ offices.

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Doug Kerwin