AppFolio Announces New Feature To Help Property Managers Fill Vacancies Faster: Integrated Online Rental Applications

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Residential Property Managers can now quickly accept online applications from prospective residents, saving significant time and money

AppFolio, Inc.

What once was a 24-hour process can now be completed in as little as 2 hours.

AppFolio, Inc. announces the launch of integrated online rental applications, included with the purchase of AppFolio’s web-based property management software.

Prospective renters can now apply online directly from a vacancy posting on Craigslist, the property management company’s website or multiple vacancy listing sites on the Internet. This means property managers can avoid the time consuming task of accepting and processing paper applications because all of the data is automatically entered into AppFolio. With this additional functionality AppFolio continues to find clever ways to streamline time-consuming tasks, allowing property managers to attract more applicants and more quickly fill vacancies.

A select number of AppFolio customers have already started offering online rental applications to prospective renters and they are finding significant benefits. Jennifer Kellogg, Owner of the Kellogg Agency in New Mexico is saving half an hour per application “Once an application is approved it takes just the click of a button to convert them into a tenant, saving our staff about 30 minutes of data entry each time.” Nick Scarabosio, from The Jackson Group in San Francisco comments, “What once was a 24-hour process can now be completed in as little as 2 hours.”

In addition to saving time, customers are able to start the screening process faster, and ultimately fill vacancies faster. “We can more quickly identify a serious applicant and begin the process, without having to wait half an hour while they complete a paper application,” says Chris De Marco, Vice President/Operations Manager at Fjellestad, Barrett & Short."

"We focus on improving our customers bottom line and making their businesses more successful. This is another feature that delivers on that promise", said Brian Donahoo, AppFolio CEO. "The early feedback from our customers is so positive and it is clear that avoiding paper applications will have a significant impact on their business."

APPFOLIO ONLINE APPLICATION KEY FEATURES:

  •     100% Integrated with Property Management Software: Collecting online applications requires zero additional effort because all data is automatically entered into AppFolio and completely integrated with the software. Property managers no longer need to sort through stacks of paper applications and manually enter the data.
  •     Designed for Ease of Use: It is very simple for prospective residents to apply online for a new apartment or house. The “Apply Now” button is on each online vacancy listing and in just a few clicks the application is submitted directly into AppFolio Property Manager. Property managers attract more applicants and ultimately fill vacancies faster.
  •      Zero Additional Fees: Using this feature is included with the AppFolio monthly service charges, there are zero additional costs for current customers to take advantage of this time saving feature.    

About AppFolio
Headquartered in Santa Barbara, AppFolio was started by a team of technology leaders with proven experience creating software that businesses love to use. AppFolio creates complete, easy-to-use, web-based solutions for multiple vertical markets and the first AppFolio SaaS service was specifically created for small and mid-sized residential property managers. With investors including Cisco Systems, BV Capital and the Investment Group of Santa Barbara, AppFolio has secured $30 million in funding to date.

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Aimee Miller
AppFolio
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