Senior Gift Requests Expected to Increase This Holiday as Economic Slump Continues

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Be a Santa to a Senior®, the popular campaign that has delivered 1.2 million gifts to needy seniors throughout North America in the past six years, is gearing up again this holiday season during a time when seniors may need more of the bare necessities to survive. Program sponsors expect gift requests to be up this year as the economic downturn continues and Social Security benefits fail to keep pace with daily living expenses.

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Most people aren't aware that there are literally hundreds, if not thousands, of seniors in every community who have no family and are alone

Be a Santa to a Senior®, the popular campaign that has delivered 1.2 million gifts to needy seniors throughout North America in the past six years, is gearing up again this holiday season during a time when seniors may need more of the bare necessities to survive.

The Home Instead Senior Care® office serving Pulaski, Lonoke and White Counties has joined Local Senior Care Agencies (see complete list below), Harding Place, Walgreens and K-Mart to provide presents to seniors who otherwise might not receive a gift this holiday season.

Program sponsors expect gift requests to be up this year as the economic downturn continues and Social Security benefits fail to keep pace with daily living expenses.

“Most people aren’t aware that there are literally hundreds, if not thousands, of seniors in every community who have no family and are alone,” said Tom Belew, owner of the Home Instead Senior Care office in Little Rock. “What’s more, this holiday season finds many older adults struggling to make ends meet.”

Prior to the holiday season, the participating local non-profit organizations will identify needy and isolated seniors in the community and provide those names to Home Instead Senior Care. Christmas trees, which will go up in the locations listed below on November 8, feature ornaments with the first names only of the seniors and their respective gift requests. Holiday shoppers can pick up an ornament, buy items on the list and return them unwrapped to the store, along with the ornament attached. Volunteers will then collect wrap and deliver the gifts to area seniors.

“Be a Santa to a Senior is a way to show our gratitude to those older adults who have contributed so much to our community,” Belew said. “We hope to reach out to many with this gesture of holiday cheer and goodwill.”

For more information about the program, call 501-758-7340 or log on to http://www.beasantatoasenior.com.

Tree Locations:

Harding Place
801 S. Benton Street
Searcy, AR

K-Mart
10901 N. Rodney Parham
Little Rock, AR

K-Mart
#1 Kmart Plaza
State Hwy 89
Cabot, AR

Walgreens
9200 N. Rodney Parham
Little Rock, AR

Walgreens
2500 McCain Blvd.
North Little Rock, AR

Walgreens
4823 JFK Blvd.
North Little Rock, AR

Walgreens
1325 W. Main Street
Cabot, AR

Walgreens
115 Commons Drive
Maumelle, AR

Walgreens
200 E. race Ave.
Searcy, AR

Local Senior Care Agencies:

Albert Pike
Brookside Health and Rehab
Presbyterian Village
Searcy Healthcare
Byrd Haven
Northridge HRC
Sherwood Nursing
Care Way Center
Robinson Nursing
Odyssey
Baby Boomers
Spring Creek
Good Shepherd
Audubon Point
Beebe Physical Therapy
Jacksonville Towers
Cabot Nursing
Pleasant Valley Living Center
Christopher Homes
Beebe Retirement
Care Network
Pleasant Hills
Premiere Health and Rehab
Transitions
Buffington Towers
Worley’s Place

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Gina Pappas
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