Yums Shoes Celebrates Three-Year Anniversary With A Special 2010 Holiday Product Offering

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Yums Shoes has come a long way in the three years since launching its first shoes. Yums celebrates its three-year anniversary with a special 2010 Holiday offering of new shoe designs, New Era 59fifty hats, and apparel.

Yums' Third Anniversary 2010 Holiday Offering

It’s really cool and kinda crazy to be watching MTV, Prime Time Television or the X Games and see something I created pop up. It’s really a blessing to see all of our hard work over the last three years pay off.

Yums' new products prove that the small streetwear brand from Dallas, Texas has evolved into more than just a trendy company with brightly colored shoes in this short period of time. Howard “Tex” Moton, Yums Supa Throwed Designer says, “It’s really cool and kinda crazy to be watching MTV, Prime Time Television or the X Games and see something I created pop up. It’s really a blessing to see all of our hard work over the last three years pay off.”

Yums just introduced three new 2010 Holiday shoe styles: The ReFresh high top, ReHab mid in canvas or leather and the canvas ReUp mid. The Refresh is a stylish new high top sneaker design that is a blend of canvas and genuine suede leather. This new sneaker boasts two unique color combinations: an all-black leather with Manta accents and white outsole plus a purple suede/gray canvas combination. The chukka style Yums ReHabs come in a variety of materials and colors, ranging from all canvas, to leather, canvas and patent combinations. The trendy canvas ReUp mid drops in two color combinations: the black/sky blue and the navy/red. Three new selections in the Yum's original Sweet Series with the clear bottom include the black/white Cookies-n-Cream, the red/black combo, and an updated black with white trim Cupcake.

With the success and expansion of its New Era 59fifty hat line, Yums Headwear can be found in over 125 Lids Store locations and http://www.Lids.com. Now offering over 50 color combinations in its original designs, Yums just released the 2010 Holiday hat editions. Some of the latest styles include the black/purple combo with the “Stay Fresh” under bill, the neon flat line series with the classic Yums Face Logo and the black and white graffiti style hat. Yums New Era hats have appeared in over 60 feature music videos and countless television appearances.

Yums 2010 Holiday apparel designs include new t-shirts and outerwear. The newest t-shirts feature many color mixtures and stylishly incorporate Tex’s original graffiti art into the designs. One of the most anticipated new products for the holiday is the Yums Letterman Jacket. This classic black with red and white trim wool and leather letterman features the Yums face logo on the front and graffiti style name logo on the back. In addition to the letterman, Yums has introduced two new hoodies. The hoodie jackets have a clean, simple style displaying the Yums logo on the chest available in two colors: red and gray.

Yums Shoes is a street lifestyle brand based out of Dallas, Texas. Yums is the brainchild of legendary Dallas graffiti artist Howard “Tex” Moton. Countless music artists, athletes and celebrities including Lil Jon, Soulja Boy Tellem, Bun B, Pro Skateboarder Darren Harper and many others wear the brand. Yums streetwear products are available at The Yums Official Online Store at http://www.Yumsshoes.com, many Lids stores, http://www.Lids.com and other local retail partners. Please go to http://www.Yumsshoes.com for a detailed list of retail locations or additional information on Yums.

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Kent Little
Yums Streetwear
817-354-9867 ext. 208
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