Fort Collins, CO (PRWEB) November 29, 2010
The website launch closely follows an intensive brand refresh initiative at Center Partners, which has defined their key market differentiation as delivering on the brand promise of their clients.
“We are very excited to launch this site as the focal point of an integrated marketing program that will get our message closer to both potential clients and employees,” said Andrew Reynolds, Director of Marketing. “This website reflects the true personality of Center Partners and will engage our audience in a way that is very non-traditional for our industry.”
Featuring an innovative design and totally immersive user experience, the new centerpartners.com features a full scrolling view of content, employee generated videos and an interactive approach to story telling. The site itself can be navigated through a full-featured mosaic homepage, a traditional navigation bar, as well as top to bottom user scrolling.
“This is a very exciting time for our company. Our new website reflects the energy and spirit of our people and our mission of adding value through knowledge” stated Christine Kneeland, COO. “Our client audience and potential employees can now see and experience Center Partners in a way that is both informative and fun.”
Center Partners is a leading provider of contact center and web self-service solutions for consultative sales, customer service, technical support, outbound campaigns, and order entry/fulfillment. Our solution expertise falls across multiple industries including retail, financial services, consumer electronics, telecommunications and wireless services. The company has 4,000 employees in 6 locations across Colorado and Idaho. It is a subsidiary of Kantar, the parent company for WPP's market research companies and is one of the world's largest insight and consultancy networks. Center Partners and Kantar are part of WPP (NASDAQ:WPPGY).