Delicious New Shalom Group Website Will Delight DC’s Kosher Food Community

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Mazel Tov to The Shalom Group for their engaging new site created by DC, Maryland, and Virginia web design company, Blue Water Media.

Mazel Tov to DC Area Kosher caterer, diner, and supermarket, The Shalom Group, on their recently redesigned website, ( The more intuitively structured and aesthetically appealing site was created by DC web design firm, Blue Water Media. It optimally showcases The Shalom Group’s three main divisions: The Shalom Kosher Market, Max’s Kosher Café & Catering and Signature Catering, more effectively promoting the company’s commitment to producing the highest quality products and customer service in the DC area.

The homepage effectively draws in visitors and facilitates easy navigation throughout the site. Vibrant high-resolution food-themed images grab visitor attention on the homepage and boost visual appeal. Flash animation with mouse scroll picture-to-text interchange bestows the site with a cutting-edge feel and increases user comprehension of the Shalom Group’s three primary businesses.

The three business pages are also designed to improve user experience in every way. The menu bar on the top of the each individual web page improves ease of navigation between the sub sites.

Black and white images and modern font style draw attention to the highlights of The Shalom Kosher Market website, “weekly specials”, “take a survey”, “hours of operation”, and “contact details” and its structured layout helps users locate relevant information about the wide selection of strictly kosher products in meat, deli and bakery departments.

The Max’s Kosher Café & Catering sub site uses bold colors and crisp images to display the café and deli offerings. A unique highlight of the café – special box lunches—is creatively showcased to convey the café’s niche as a popular lunch break stop for working people in the area, family, and friends. The clean, functional website layout makes it easy to locate information on Café menu, catering menu, prepared foods, and other venues of the café in the DC area.

The Signature Caterers sub site highlights the unique capability of caterers to offer exquisite kosher menus for every affair from casual BBQs to formal weddings. The display of customer testimonials along with sample menus signifies the impressive reputation of Signature caterers as a customer focused, full service kosher caterer in the DC area.

About The Shalom Group
The Shalom Strictly Kosher Market, was established in 1974 and has stocked an extensive variety of grocery items, meat, chicken, fish, as well as a full-service bakery, deli, and frozen items ever since. The owners, Max and Anita Z"L have passed the store down to a second generation. Their two sons, Larry and Steve started working right out of school, and Shaukat Karimi joined the ranks over 25 years ago. In 1994 Max’s Kosher Café was created as a kosher fast casual restaurant. The restaurant is very spacious and can accommodate large groups. Max’s also operates in several venues including FedEx Field, Nationals Park, and even the National Mall. Signature Caterers was established in 2000. It serves as a full catering service for the Washington Metro area. We have become one of the top kosher caterers in the area and are known for a creativity, quality, and service. In 2008 Shalom Kosher, Max’s Kosher Café, and Signature Caterers became The Shalom Group.

About Blue Water Media
Blue Water Media is an innovative Washington D.C. web design firm offering a full line of innovative design, development, and marketing services including print, brand identity and web design. Blue Water Media has been providing premium service to businesses in a variety of industries in the Washington DC metro area for nearly a decade. Blue Water Media’s attention to detail and innovation has garnered praise from a multitude of customers resulting in a number of web design awards establishing it as an industry leader. For more information, please visit:

Contact: Rebecca Rubin
Email: rrubin(at)bluewatermedia(dot)com
Phone: 202-861-0000

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