Cupertino, CA (PRWEB) December 7, 2010
When working or dealing with individuals and executives overseas, it is not enough that you can speak their language. One should have a deep understanding of customs and values, as well as concepts of time and space.
Melissa Lamson, with years of experience in creating and nurturing high-performing global teams, understands that "It's not enough to know the language!"
In her book, No Such Thing as Small Talk, Ms. Lamson, a pioneer in the field of cross-cultural communication and global business development, focuses on Germany, a country with similar business etiquette and work ethics as the United States. American business executives who deal with Germans may not be aware of the subtle but critical differences of both cultures.
The book provides the readers with seven principles that help achieve business success in Germany, whether it relates to process, punctuality, discipline, or email communication. Not only does Lamson clearly lay out the differences, but she also offers a cultural perspective that is rich with personal narrative.
Purchase a copy of No Such Thing as Small Talk at http://happyabout.com/nosuchthingsmalltalk.php, Amazon http://amazon.com/Such-Thing-Small-Talk-Understanding/dp/1600051898 or at selected retailers.
PUBLISHER: Happy About
TITLE: No Such Thing as Small Talk
SUBTITLE: 7 Keys to Understanding German Business Culture
AUTHOR: Melissa Lamson
DATE OF PUBLICATION: November 2010
PRICE: Paperback $19.95, eBook $14.95
ISBN Paperback: 978-1-60005-189-0
About Happy About®:
Happy About® books educate, entertain, and evoke. We publish books for individual non-fiction business authors who excel in their field of expertise as well as corporations that want to establish thought leadership and lead generation through a series of books. Corporations interested in exploring publishing a book series should contact the associate publisher, Janae Pierre, at janae(dot)pierre(at)happyabout(dot)info, 408-921-1568. Non-fiction business authors should send an e-mail to Ms. Pierre asking for the "6 questions" or go to this URL: http://happyabout.info/contribute.php.
A free copy of the book is available to the press upon request. Please send an e-mail to presscopy(at)happyabout(dot)info
Contact: Sharyn Fitzpatrick
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