Chico, CA (PRWEB) December 8, 2010
For the second consecutive year, CleanFlame, maker of the world’s best ultra-clean burning, 100% recycled firelogs and firestarters, was chosen to receive a California Waste Reduction Award. The Waste Reduction Awards Program (WRAP) is an annual program administered by the California Department of Resources Recycling and Recovery (CalRecycle). The program recognizes California businesses for outstanding and innovative waste reduction efforts, and educates local communities about which businesses take waste reduction seriously. Other notable 2010 consumer packaged goods recipients include Frito Lay, Kraft Foods, Smucker Natural Foods, Inc., and Church & Dwight Co.
“CleanFlame is committed to providing families with high-quality products that create the industry’s lowest environmental impact,” said Kory Hamman, CEO of CleanFlame. “Earning this continued confirmation from CalRecycle validates the work we’re doing to save trees and reduce landfills. It also lets consumers know that, in a category inundated with greenwashing, CleanFlame is a company they can trust.”
CleanFlame continues to prove itself as a strong business leader committed to conserving resources and reducing the waste stream. The company’s patented CleanCycle™ Production Process and CleanCycle™ Partner Program contribute significantly to landfill diversion and forest preservation.
Approximately 1.5 million discarded waxed boxes are added to landfills daily, contributing 600,000 tons to landfills each year. This material cannot be readily recycled by other means and can take fifty years to disintegrate. Consumers can truly make a difference:
Importantly, CleanFlame provides businesses an economically viable way to achieve their landfill diversion targets.
“Many businesses are mandated by law to reduce the amount of waste they send to landfills,” explains Hamman. “By participating in our patented CleanCycle™ Production Process and CleanCycle™ Partner Program, we help our business partners overcome the traditional challenges and expense of meeting landfill diversion targets.”
CleanFlame is a leading manufacturer of ultra-clean burning firelogs and firestarters made from 100% recycled materials. CleanFlame’s patented production process converts used waxed old corrugated containers (WOCC) into clean-burning firelogs and firestarters that are safe enough to cook over. Clean Flame’s clean-burning products, used in fireplaces, home heating and indoor/outdoor cooking environments, reduce landfill waste, create zero impact on non-renewable or rainforest resources, and produce 80% less carbon monoxide, 86% less creosote and 30% less particulate matter than wood. CleanFlame products can be found in over 5000 retail locations nationwide. Established in 2003, CleanFlame is headquartered in Oroville, California. For more information visit http://www.cleanflame.com.