Vertical Search Engine Hits the Pet Industry with Launch

Share Article

At midnight on 12.11.10, went live in beta as the first full-text search engine for pets. The U.S-based site offers users the convenience of a single interface to search for animals ranging from dogs and cats to horses and cows.

The simple, Google-like interface of aKeKee offers better coverage of different pet websites you may not otherwise know about., the first vertical search engine for pets, announced its beta launch today. As the sister site of, offers the most comprehensive search engine for pet listings. The website provides access to animal postings, compiled from the leading pet websites, which are listed for adoption, for sale, or lost and found.

Six years after the launch of vertical search engines in the job and travel industries, follows suit and brings the pet industry the same convenience of a simple search for animals across the United States. Even in beta, searches approximately a half-million pet postings, from dogs and cats to alpacas, within milliseconds. The philosophy of aKeKee, Inc. is to keep it simple. The focus is on the user experience and providing quality results to visitors.

Founded and designed by Dawn H. Wilson, was developed by Software Consultant Rob Faraj. Using open-source technologies such as PHP, jQuery and Sphinx, a full-text search engine, Faraj was able to develop and execute an extremely robust web application, allowing pet-lovers a simple and free way to search. Faraj joined the aKeKee project due to his interest in search engines and the challenge at hand. “Vertical search engines are a one-stop shop. They just make searching easier,” said Faraj, “We utilized industry standards in the development of aKeKee and have created a quick, secure search engine that also allows visitors the ability to sign up for e-mail alerts.”

During the initial planning phase for the development of aKeKee, Wilson received guidance from Chris Lamprecht, Software Engineer at the leading search engine for jobs. After getting a preview of, Lamprecht said, “The simple, Google-like interface of aKeKee offers better coverage of different pet websites you may not otherwise know about. The best thing about a vertical search engine is that it searches them all at once. It is an aggregator and it’s amazing to see aKeKee working.”

Market data shows that millions of pet seekers in the United States search for animals online each month. Inspired by the search for her own dogs, Oliver and Penelope, Wilson is launching thirteen months after creating, as yet another free resource for pet lovers. “My goal is to make it as easy as possible for people to find their pets,” said Wilson, “aKeKee is the first vertical search engine for the pet industry, and we look forward to expanding our database as well as extending this search capability for animal lovers around the world.”

About aKeKee, Inc., the first vertical search engine for pets, offers animal lovers a single interface to access hundreds of thousands of postings compiled from the leading pet websites. Created by the founder of, aKeKee provides a simple approach to finding animals that are for adoption, for sale, or lost and found. – The Pet Search Engine.™

Follow us on: Facebook, Twitter, and LinkedIn is a free collection of advice and a guide to the websites to help individuals who have lost or found a beloved pet. The website offers valuable tools, helpful links, shelter listings and best practices for animal lovers with a missing companion animal. uses social networking and Internet resources to help reunite pets with their families publishing Oliver Alerts all over the world through the vast Facebook social networking website. is the first website to visit when you have lost or found an animal… We have all of the necessary tools under one “roof.”

Help give an animal a voice, find us on Facebook and Twitter

For more information on Software Consultant Rob Faraj visit

For more information on Sphinx visit


Share article on social media or email:

View article via:

Pdf Print

Contact Author

Melanie Wilson
Visit website