Goldstar Joins Yahoo!’s Local Offers Program

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Goldstar announces a relationship with Yahoo! to distribute local deals as part of Yahoo!’s recently announced Local Offers program.

Goldstar, the leader in selling half-price live event tickets online, today announces a relationship with Yahoo! to distribute local deals as part of Yahoo!’s recently announced Local Offers program. As part of this program, Yahoo! is aligning with leading online and offline providers to build one of the largest and most comprehensive repositories of local offers on the Internet.

Yahoo!’s Local Offers program will make it easy for millions of consumers to find, right on Yahoo!, the best local deals and savings in their area. This relationship capitalizes on Goldstar’s 4000 venue partner relationships and the 900-1200 events Goldstar regularly has on its site, http://www.goldstar.com.

“We’re delighted to have been chosen by Yahoo! to provide content for its new Local Offers Program, said Goldstar CEO Jim McCarthy. “We can’t wait to bring the Yahoo! audience the same wide range of great offers on live entertainment that we’ve been bringing to Goldstar members.”

"The local landscape is exploding with new sources of content and advertising, and consumers want these experiences personalized just for them. Yahoo! is taking the complexity out of finding the great local deals that are most relevant to their interests and needs," said Matt Idema, vice president, Yahoo! Local. "With more than 180 million unique visitors to Yahoo!'s sites in the U.S., we are distinctly positioned to deliver our local-offer providers, like Goldstar, the massive scale and targeting needed to reach engaged audiences, grow their businesses, and drive foot traffic to local merchants."

Yahoo! launched its Local Offers program with more than a dozen providers, including Goldstar, to provide a wide selection of local deals, coupons and other offers – from spa offers to restaurant deals to weekly specials at local retailers. These providers will benefit from Yahoo!’s ability to reach the right consumers in the right setting in meaningful numbers. Local offers from Goldstar can be found in the new Yahoo! Local beta (http://beta.local.yahoo.com) – an experience that enables people to discover and contribute to the best hyper-local news, deals, and events nearby, all in one place.

About Goldstar
Goldstar is an Internet company that builds new, more diverse audiences for venues by reaching out to its nearly 1.3 million members with ticket offers to all things live entertainment, including theater, dance, comedy, jazz, concerts, and sporting events. A free no-hassle membership allows people to log on to http://www.goldstar.com and receive weekly e-mail summaries that feature the 900-1200 discounted events offered in twelve major U.S. cities – Los Angeles, San Diego, San Francisco, Las Vegas, Chicago, New York, Boston, Seattle, Minneapolis, Washington, D.C., Atlanta, Sacramento and now Portland.

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