SET Boutique Offers December Deal of the Day

Share Article

Fair Trade Retailer SET Boutique will promote a different item each day at 30% off through December 20th.

SET Boutique

SET Boutique (Support Ethical Trade)

In response to the popularity of Groupon and Living Social, SET Boutique is offering daily deals throughout December. The fair trade website will promote one item for 24 hours with 30% off the regular price. Selected items range from clothing and accessories to home goods. The December Deal of the Day is displayed on the website’s homepage, and posted daily through social media. Deals will continue until December 20th, which is the deadline to order with on-time Christmas delivery (using Priority Mail).

If December Deal of the Day is successful SET Boutique will evaluate the rollout of daily deals in 2011. Owner, Lindsay Sullivan is excited for the possibilities. She contemplated joining daily deal sites such as Groupon, but ultimately decided to create the deals internally. Creating and promoting the deals in-house allows SET Boutique to offer more deals, and the opportunity to interact with the customer each day. Sullivan explains, “I selected each deal and made sure to include higher priced items so the customer is enticed to check daily. It makes holiday shopping exciting, and gives me the chance to reach out to my customers”.

The December Deal of the Day will be posted on the SET Boutique facebook page, and on twitter by @SETboutique. The item is also prominently displayed on SET Boutique’s home page.

# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Lindsay Sullivan
Visit website