IRON Solutions Names Jack Locke Vice President of Sales

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Locke leads the delivery of IRON’s best-in-class services to agricultural, construction, and outdoor power equipment manufacturers and dealer networks.

Jack Locke - IRON Solutions, Inc.

Jack Locke Vice President of Sales

Jack’s promotion to Vice President recognizes his rapid achievements in securing opportunities for IRON to deliver our best-in-class services to equipment dealers.

IRON Solutions, Inc. today announced that Jack Locke has been promoted to Vice President, Sales, leading the delivery of IRON’s best-in-class services to agricultural, construction, and outdoor power equipment manufacturers and dealer networks. This promotion recognizes Jack’s ability to identify opportunities and take advantage of emerging industry trends in customer and equipment lifecycle management including digital marketing and lead generation, equipment configuration and quoting, customer relationship management, pricing and price optimization, and remarketing.

"We believe that Jack’s extensive software-as-a-service experience, enterprise expertise and commitment to customer success will continue to accelerate IRON’s strong momentum in the customer and equipment lifecycle management market, taking us to the next level of growth and profitability," said Chief Executive Officer Darwin Melnyk. “Jack’s promotion to Vice President recognizes his rapid achievements in securing opportunities for IRON to deliver our best-in-class services to equipment dealers, including most recently CNH’s New Holland Agriculture’s Digital Dealer Program which combines market intelligence, on-demand software and media to accelerate sales in New Holland farm equipment dealerships across North America.”

"Information has become the crucial element to business success,” Locke says. "I'm proud of IRON Solutions’ track record as a value-added partner to dealers, manufacturers, financial service firms and equipment buyers themselves."

Prior to joining IRON Solutions in 2009, Locke was Director of National Accounts for the publicly traded Evolved Digital Solutions, where he was a top producer for the on-demand software and services provider. Locke’s has a proven track record of successfully building businesses where he has led joint ventures and managed international sales and marketing teams. His clients include Fortune 500 transportation, industrial and government clients. A graduate of the University of Tennessee, Knoxville, Locke holds a degree in Economics. He is a past board member and Membership Committee Chair of the Tennessee Chapter of the Healthcare Information and Management Systems Society.

About IRON Solutions, Inc.
IRON Solutions, Inc., http://www.ironsolutions.com, is the leading source of used and new equipment information and customer and equipment lifecycle management services for the agricultural, industrial and outdoor power equipment industries. IRON Solutions publishes the Official Guide for farm equipment, the Outdoor Power Equipment Official Guide and the IRON Search Buyers Guide for Farm Equipment. IRON Solutions’ services include IRON GUIDES™, IRON HQ™, IRON BUYER-NET™, IRON BUILDER™, IRON IGNITER™ and IRON SEARCH®. The company’s equipment marketing web sites, http://www.ironsearch.com and http://www.equipmentconnector.com provide a global digital marketplace for buyers and sellers of used equipment as well as a targeted audience for agricultural, construction and heartland advertisers. For over 50 years, IRON Solutions has been the industry leader in Equipment Market Intelligence™ providing services to leading financial, government, OEM and dealer organizations including, Deere & Company, Case IH, New Holland, AGCO, Kubota, Agricredit Acceptance, CNH Capital and USDA.

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Lisa Bocklage
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