Trade Privacy wants companies to understand the competitive dangers in having their import records unprotected
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Herndon, VA (PRWEB) March 16, 2010
Trade Privacy LLC, a trade data protection company, has announced a service called Trade-Lock, which protects U.S. importer’s bill of lading records from online publishing companies like Import Genius and Panjiva. Trade Privacy alerts and serves the import community by offering free vulnerability reports to educate US companies and guarantees speedy data protection for any business regardless of their size or industry. Trade Privacy is the only company offering a service which works to obtain confidentiality for client import records and prevents websites from marketing and selling updated import records to industry competitors.
Trade data selling websites not only sell import records but some analyze company’s importing trends for their subscribers; part of the reason unique visits to websites such as ImportGenius.com and Panjiva.com is up 200% from last year. Offering more than just import records, ImportGenius.com will show its members how to use customs data to pick winners and losers in the stock market. By selling easy to read evaluations of company import trends, a new market for business intelligence has emerged. Import data is not only valued by industry competitors, but has value to many users and entities such as banks and financial analysts.
Panjiva.com uses import records to 'red flag' trade sources for their clients if importing trends appear 'unusual' or when a company has decreased 50% in their importing activity from the previous year. Manufactures are also rated by Panjiva with a number and are labeled 'declining' if a company has decreased by 20% in their importing activity from previous months. According to Trade Privacy, manufactures will need to be aware of which importers they trade with in order to insure that US companies receiving shipments have obtained trade data protection in order to avoid negative manufacture ratings on-line.
Trade Privacy is experiencing a substantial increase in the number of businesses obtaining its Trade-Lock protection service after ImportGenius.com revealed that Apple Incorporated was importing iPhone shipments unprotected. According to Trade Privacy, Apple is the only major electronics company to have concealed all of their current ocean freight import records from public view. Research done by Trade Privacy indicated many of Apple's competitors like Microsoft, Sony and Samsung continue to import daily unprotected, exposing their import records (which can be viewed and downloaded at Trade Privacy's website) to customers and competitors. Simple awareness of the import data protection issue has generated heightened traffic at TradePrivacy.com and businesses from a wide array of industries have gained protection with the firm.
TradePrivacy.com is offering free vulnerability reports for companies looking to view a file copy of any import data that is currently available for sale to the public. "Companies have been requesting more vulnerability reports in 2010 and are becoming aware of trade data selling websites," Justin Zubrick for Trade Privacy states; "Trade Privacy wants companies to understand the competitive dangers in having their import records unprotected." Trade Privacy offers its Trade-Lock protection service on yearly or monthly subscription intervals.