Greetings Etc Cites Spiffy Press in Letterpress Trends Article

Los Angeles, CA (PRWEB) January 31, 2011

Spiffy Press, (http://www.spiffypress.com) a young letterpress design and printing business in Pasadena, CA, was recently cited by Greetings Etc. magazine to weigh in on its article about the growing interest in letterpress goods.

The article states, “The more pervasive use of letterpress is one reason why Scott Wallin sees the market expanding to include a larger number of consumers. ‘From our point of view, the greatest interest in letterpress among consumers comes from those who want fresh, new designs for all types of stationery goods,’ Wallin notes. ‘Whether it’s the non-traditional bride looking for an invitation that stands out and sets the tone for the event, or a business that wants to differentiate itself with a business card that doesn’t look like it was generated from a template, we see that there are people who care about sending quality correspondence.’”

The Tsai-Lo wedding is a recent example of a non-traditional, custom-designed invitation, also featured in the Los Angeles Times “Image” column, (http://bit.ly/gIjrYC). Maggie Tsai and Kevin Lo knew they needed a standout invitation for their wedding and reception with a vintage travel theme. They turned to Spiffy Press to design a custom invitation to set the mood for the event. The turn-of-the-century-style passport booklet included vintage map pages, a luggage tag invite for a pre-wedding event and a filigree monogram of the couple's initials on the cover. Special photo album pages allowed guests to add photos taken at the reception to create a lasting keepsake. Tsai said, “Everyone LOVED the invitation and is so excited about the wedding! I am really glad we worked with you. I've always loved letterpress stationery, and the invitation is beyond my expectations. Thank you for being great to work with!”

One-of-a-kind custom design and letterpress printing isn’t just for weddings. Businesses, especially new businesses with younger males at the helm, seek details that set them apart from their peers when it comes to business stationery and marketing collateral. “Letterpress has typically been dominated by women,” says Wallin, “but Spiffy Press has seen businessmen in the legal, retail and home furnishing industries use letterpress as a differentiator to get their company noticed.” Custom business stationery, including business cards and letterhead systems, can be seen on the Spiffy Press blog (http://bit.ly/frKip5).

Then, there are the people who seek to be completely creative, and a bit alternative in their approach. By sending letterpress stationery for unusual occasions, like the combined new baby and new year announcement, featured on the Spiffy Press blog, Wallin's conceptual designs fit right in. This funky, fun announcement from the family pets is sure to leave an indelible impression about the year and new baby’s arrival. (http://bit.ly/hllTGH)

Visit Spiffy Press to view their full line of designs with attitude, like all-occasion greeting cards, custom-designed stationery and wedding invitations. Sign up for the free monthly letterpress giveaway too. (http://www.spiffypress.com/signup.html).

About Spiffy Press:
Established in 2008, in Pasadena, California, with the purchase of a Vandercook 219 letterpress, Spiffy Press sprang to life and broadened Owner Scott Wallin’s design capabilities. A California Institute of the Arts graduate, Scott has been art directing and designing for more than 20 years. He has developed brand strategies, created logos and business stationery, and designed brochures and websites for clients across the U.S., from New York to Hawaii, and Italy. His philosophy in life translates well to his graphic, typographic and letterpress designs — “Never stop having fun!”

Scott’s wedding invitations and business stationery have been published in The Power of Paper in Graphic Design (Rockport) for strong conceptual use of imagery and design, bold colors and playful die cuts; and Creative Edge, Letterhead + Business Card Design (North Light Books) for strong conceptual use of imagery and paper.

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