Brad comes to us with a wealth of knowledge over multiple Marketing Automation platforms, most notably Marketo. Brad will drive our marketing standard of excellence with our rapidly expanding client base," says CEO Justin Gray.
Phoenix, AZ (PRWEB) February 2, 2011
LeadMD, the Phoenix based Conversational Marketing and Demand Generation Agency, added a new member to its executive team in December – Vice President of Marketing Services, Brad Beranek. LeadMD is proud to welcome Brad, a dynamic professional who will help guide the Company's continued growth. http://www.leadmd.com
"Brad comes to us with a wealth of knowledge over multiple Marketing Automation platforms, most notably Marketo. Brad will drive our marketing standard of excellence with our rapidly expanding client base while continuing to utilize the LeadMD demand funnel as a catalyst for ground breaking demand generation best practices,” says LeadMD CEO Justin Gray.
As Vice President of Marketing Services at LeadMD, Brad is charged with helping clients grow revenue through improved lead lifecyle management, from top-of-funnel through various stages of conversion via marketing automation tools and CRM integration. Beranek will also guide overall lead generation strategies for Lead MD. A 15 year veteran of the marketing trenches, Brad has depth and breadth of experience in several marketing disciplines, including product marketing, category management, e-marketing, lead generation, channel/partner marketing, sales enablement, and print production. He has successfully navigated varied corporate environments including small technology startups (SaaS, software, dotcoms), and established verticals (retail/c-store, direct mail, non-profit, public sector) as both an employee and an independent consultant.
Brad earned a BA in Economics and an MBA with a marketing concentration from the University of Arizona.
LeadMD is a marketing services firm specializing in organic lead generation and especially those in professional and financial services. The company was founded in May 2010 by Justin Gray, a serial entrepreneur, and is based in Phoenix. LeadMD helps organizations of all sizes achieve Conversational Conversion on the marketing side and leverage Marketing Automation tools to achieve sales revenue goals. LeadMD has strategic partnerships with industry leading vendors including: Salesforce.com, Marketo, and Infowelders.
For information about LeadMD, visit the website http://www.leadmd.com or start the conversation at info (at) leadmd (dot) com.