Aastra Demonstrates Enhanced Unified Communications Capabilities for Small and Medium Businesses at ITEXPO in Miami

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Aastra today introduced the Aastra 700, a unified communications solution for small and medium businesses (SMB). This evolved version of the MX-ONE™ Compact provides cost effective and convenient solution that enables increased employee efficiency and productivity.

Aastra, a leading company at the forefront of the enterprise communications market, today introduced the Aastra 700, a unified communications solution for small and medium businesses (SMB). Aastra is well recognized for its expertise in the SMB market and was confirmed as the number one supplier of call control managers for the EMEA SMB market in 2009* and ranked fourth worldwide.**

With a focus on IP, fully integrated Mobility and Unified Communications (UC), the Aastra 700 is comprised of a call control manager and a comprehensive range of UC applications pre-installed on a single virtualized server environment. The Aastra 700 and its predecessor, the MX-ONE™ Compact, are versions of the well-proven Enterprise grade Aastra MX-ONE™ and associated UC applications that have been tailored for the SMB market. Aastra will be demonstrating this complete solution at ITEXPO at the Miami Convention Center, February 2-4, 2011.

The all-in-one pre-packaged solution offers companies the capabilities to increase efficiency and productivity as well as control mobile costs and integrate with existing business processes. The Aastra 700 provides companies with an enhanced user experience and the flexibility to ensure staff are easily reachable. Employees can be contacted through a single number regardless of which device they are using. Furthermore, when using their mobile phone, users will experience a similar feature set to that of office phones. The Aastra 700 also encourages increased employee productivity through advanced messaging (for voice mail, fax mail and unified messaging), call screening and call management.

“Aastra is committed to helping small and medium businesses maximize resources so they can focus on growth and profitability while reaping the benefits of Unified Communications,” said Tim Whittington, Executive Vice President and General Manager, Aastra USA. “For customers, the Aastra 700 is an enhanced, convenient and cost effective solution that fulfils the needs of this market including mobility and cost control on roaming charges.”

This all-in-one UC solution is aimed at small and medium businesses requiring 50 extensions or more. Its flexibility means it can easily be scaled up to grow with a business to become an enterprise solution through additional licensing. Delivered in a single 19” 3U chassis, the system can be installed and configured in a matter of hours, and it utilizes only a small space and reduces energy consumption which lowers the Total Cost of Ownership (TCO).

The Aastra 700 supports standard communications protocols like SIP, CSTA3/XML, webservices and SOA. The solution supports a wide variety of terminals (Fixed Mobile Client for mobile phones, SIP multi-media softphones, SIP/IP desktop phones, IP DECT, Wi-Fi,and TDM terminals) and comes complete with applications including CMG for contact management, OneBox for unified messaging, and Solidus eCare™, Aastra’s award-winning contact center solution, tailored for the SMB market. For a demonstration, please visit Aastra in Booth #417 at ITXPO or see http://www.aastrausa.com/A700 for more information.

  • EMEA unified communications call control market line shipments 2009, (sub 500 extensions) Canalys.

** Ranked number four worldwide in terms of total SMB IP telephony line licenses shipped - figures extracted from “Delivering Compelling Communications Solutions to SMB Customers” August 2010, Frost & Sullivan

About Aastra USA

Aastra USA Inc. is the US business unit of Aastra Technologies Limited, a company at the forefront of the enterprise communication market. Headquartered in Concord, Ontario, Canada, Aastra develops and delivers innovative communications products and applications for businesses. Aastra’s operations are truly global with more than 50 million installed lines around the world and a direct and indirect presence in more than 100 countries. Aastra is entirely dedicated to enterprise communications and offers IP telephony and Unified Communications solutions individually tailored to satisfy its customers’ requirements. These range from feature-rich call managers for small and medium businesses and highly scalable ones for large enterprises, integrated mobility, call center solutions to a wide selection of terminals. With a strong focus on open standards, Aastra enables enterprises to communicate and collaborate more efficiently. For additional information on Aastra, visit our website at http://www.aastrausa.com


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